Job Opening: Marketing Analytics Supervisor

Oliver Russell in Boise has an opening for a Marketing Analytics Supervisor. From the job listing on Craigslist:

Oliver Russell is a Boise-based direct marketing agency seeking a Marketing Analytics Supervisor.

Tasks for this position:
• Lead and develop direct marketing strategies – includes development of vertical campaigns, objectives and metrics to measure effectiveness of programs.
• B2B and B2C customer acquisition strategy and execution.
• Measurement of campaign success.
• Develop and learn new insights to improve campaign success.
• Partner with clients on developing customer segmentation models.

Needed skills:
• Strategic thinking and marketing creativity.
• Analytical skills.
• Excellent verbal, written and client presentation skills.
• Ability to apply creative problem solving by developing recommendations and either support or disprove them.
• Ability to independently consider all aspects of a program.
• Project management experience, including ability to provide direction and successfully generate results working with internal and external resources.
• Ability to manage team members.

More details and contact information can be found on the Craigslist posting.

New Happenings from Oliver Russell

A couple of new/notable items from the folks over at Oliver Russell:

Neal Moore has been hired as Creative Director.  Neal comes to Oliver Russell by way of Pasadena, California, where he was most recently with The Kern Organization in Los Angeles.

BtoB Magazine named Oliver Russell among the top 100 direct marketing agencies in the United States.  This marks the third year in a row that they’ve received this recognition.

All Grown Up and Ready to Take on the World

18 years and still going strong.  Congratulations to Oliver Russell, and everyone that has been involved over the years.

Russ Stoddard Twitter Update

Quick Hits

Ignite Boise is today, and today is Ignite Boise Day.

Oliver Russell recently launched their redesigned website.

The Boise Centre on the Grove has a new identity as Boise Centre, courtesy of Rizen Creative.

George Parker is still gleefully ranting away on Adscam. (Personal aside, his latest book, The Ubiquitous Persuaders, in next in line on my reading list. More on that at a later date).

PARAGRAPH may have just found THE solution to fix the agency pitch process.

2009 National ADDY Award Winners

Congratulations to the following Idaho agencies for winning 2009 National ADDY Awards:

Drake Cooper: Silver ADDY, Brochure, Color, Idaho Film Office, “Be a Good Scout Handbook”

Oliver Russell: Silver ADDY, Website, Consumer HTML, ClearWealth Financial Advisors, ClearWealth Website

A full list of all the national winners can be found on the ADDY Awards section of the American Advertising Federation’s website.

Congratulations to all.