In Memoriam: Jeff Harder

Earlier today I came across word that Jeff Harder passed away on Saturday, August 7th.

Jeff was a designer and creative director at Foerstel for more than 15 years before stepping out into the freelance world in 2017. Prior to Foerstel, he was an art director at Creative Source International / Aspen Marketing, and earlier a graphic designer at Typographics in Hailey.

An excerpt from his obituary, recently published online:


Jeffery James Harder
May 24, 1967 – August 7, 2021

Boise, Idaho – Jeffery James Harder: sweetheart husband, number one son, funniest brother, caring uncle, loyal friend, gifted artist, home fixer-upper, snappy dresser, lover of things with wheels, passed away at home Saturday, August 7th surrounded by family and love.

He was an artist in every sense of the word. There were early signs of this watching how he put his Legos together to what ended up on paper when he could first hold a pencil. In fact, his first-grade teacher called Jeff’s mom asking if the drawing of a truck he submitted as an assignment was really done by a first grader. Throughout his life, his talent came through in everything he did.

Jeff was born to Jim and Barbara Harder in Sacramento, California on May 24, 1967. After a move to Los Angeles, the family relocated to Boise, Idaho in 1972. His childhood was filled with bike rides to Delsa’s Ice Cream, road trips in his dad’s orange Chevy K5 Blazer, skiing at Bogus Basin and Baldy, running around with friends, goat farms, lettuce sandwiches, and lots of doodling. But nothing was as impactful as when he walked into English class at Meridian High School in 1982 in his grey Member’s Only jacket and caught the eye of a beautiful blonde who would become the love of his life, Pam Heiken. They dated throughout high school and stayed in touch while Pam attended Boise State University and Jeff went to Illinois to attend Columbia College Chicago, where he obtained his Bachelor of Arts in Graphic Design. Jeff and Pam married at Trail Creek Cabin in Sun Valley in March of 1993. They stayed and lived in Ketchum, Jeff working at a design agency in Hailey while Pam worked at Sun Valley Company. Those years in Sun Valley would cement a bond with the area that started for Jeff in his childhood and would continue for the couple throughout their lives. They moved back to Boise in 1996, eventually settling in the Boise Foothills in a home they loved and were in the middle of remodeling. The couple made friends wherever they went, their infectious laughter when they were together was not only contagious but central to family dinners and holidays. They traveled, often with friends and family from Montana to Mexico to New York, creating the memories of their 28-year love story.


Condolences go out to Jeff’s family, friends, and all who knew him.

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