Saturday evening, The Rockies happened. As an in-person event. Outdoors.
There was sun, and rain, and wind, and even some lightning in the distance. But Idaho spring weather aside, much credit to the Boise Advertising Federation and Idaho Advertising Federation for pulling off the show, making it comfortable for those who attended in person, and for offering a livestream for those that chose to watch from afar.
Following the Rockies judging, all Gold winners are automatically forwarded to competition at the regional level, and Silver award winners had the option of forwarding their entries as well. Among those receiving ADDY Awards at the regional level were:
Silver ADDY Porter Pro Media Bison Boys, Bison Boys Trailer
Gold ADDY Drake Cooper Drake Cooper, 100% Employee Owned
Regional ADDY Best of Show Against Payette Brewing Company, Payette Can Redesign
Our friends at the Idaho Falls Advertising Federation recently released the list of winners from this year’s virtual Gem Awards. Winning entrants were advanced to the Idaho Advertising Federation’s Rockies competition earlier this year.
Mitchell Palmer, Idaho Lottery – 5 Star Draw Complete Campaign
James Trayford, Interfraternity Council at the University of Idaho Rebrand Identity Programs
Gold Rockie winners were automatically forwarded to the District XI AAF Regional Competition, and Silver Rockie winners had the option to submit their entries as well. Notable winners from Idaho at that level included:
Stoltz Marketing Group, Stoltz Marketing Group – Before I Go Book Silver ADDY, Advertising Industry Self Promotion
Duft Watterson, Idaho Transportation Department – ITD Candy Cones Gold ADDY, Ambient Media – Guerilla Marketing