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The Future of Music in Advertising & Media

March 22, 2018 @ 5:30 pm - 7:00 pm

There isn’t a singular way to excel within the world of media–it’s a vast, ever-changing landscape where modern technology heavily influences campaigns and successful marketing outreach. What does this mean for agency creatives and musicians? And how does this affect the creation and application of music?

Our panel of creative agency insiders, artists, and music licensing experts will help us navigate through the over-saturated world of media, while discussing music’s role in emerging and trending channels on the horizon.

ABOUT OUR PANELISTS:
Rob Dennler – Marmoset:
Dennler is the Senior Creative Director at Marmoset, where he works closely with our Original Music Team to create customized songs for filmmakers and creatives. His vast knowledge and appreciation for all genres, led him to work with artists like Built to Spill, A Fine Frenzy, fun. and Sheryl Crow. When not at Marmoset, you can find Rob developing artists for indie label, Hey Amigo! Recording Co., which he co-owns with Marmoset’s Eric Nordby.

Katy Davidson – Dear Nora:
Davidson has been composing, recording, and performing for nearly twenty years. Their music represents a spectrum of styles encompassing classic rock, experimental music, ethereal pop, new age, punk, and R&B. Davidson writes lyrics with layered meanings that contemplate the vast realms and intersections of wilderness, humanity, morality, technology, late capitalism, and love.

Jocelyn Brown – Leo Burnett:
Brown currently works as the Senior Music Producer for Leo Burnett, and is a music supervisor, producer, DJ, musician, writer and conduit. She has worked for independent record labels, music production houses and advertising agencies, and has recently contributed written and compiled works for Impose and Rookie, and serves as a licensing consultant for International Anthem Recording Company. Outside of agency life, she is also working as one of two music supervisors on the unscripted series America to Me.

Joe Quatrone – Mitchell+Palmer:
Dad, drummer, writer, film buff, typophile, and U2 aficionado, Joe believes the best ideas come with time and tenacity. Quatrone has been in advertising since Tommy Lee’s upside down drum-cage concussion mishap in New Haven, Connecticut. His work has been recognized by Communication Arts, AdWeek, Print Magazine, D&AD, Luerzers Archive, and garnered national gold Addys and 8 Best of Show Addy/Rockie Awards.

Details

Date:
March 22, 2018
Time:
5:30 pm - 7:00 pm
Event Category:
Event Tags:
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Website:
https://www.facebook.com/events/141732469984363/

Organizer

Boise Advertising Federation
Website:
http://www.boiseadfed.org