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BAF Event: Harnessing AI to Enhance What You Already Do Best: What Every Marketer Should Know About AI

Beside Bardenay 612 Grove St., Boise

From the Boise Advertising Federation: In the dynamic world of advertising, AI stands as a powerful ally. From predictive modeling to personalized list curation, AI ensures that your marketing efforts remain relevant and impactful. At Media Now, we are dedicated to keeping our partners informed and ahead of the curve.Performance Today. Eyes on Tomorrow. AI's

Free

The Right Way to Tell People They Are Wrong

Beside Bardenay 612 Grove St., Boise

From our friends at the Boise Advertising Federation: Featuring Luke Asa Guidici No one likes hearing that they are wrong, but when you work in a creative field — a big part of your job is being told you are wrong over and over again. This is the "notes process" and it can be one

30 Years of Sports Identity Design…& Tacos

Beside Bardenay 612 Grove St., Boise

From The Boise Advertising Federation: Joe Bosack has spent his entire 30-year career working as a designer in sports. From his Pennsylvania studio, he has created visual identities for some of the most iconic brands in the world. Joe will talk about his career, share some of his greatest hits, and tell you why he