Boomerang

Back in 2008 we wrote about Jeremy Chase’s departure from Drake Cooper and impending move to Salt Lake City, Utah.

Jeremy ChaseSince then, he went on to broaden his experience with the creative agency Struck, and over 10 years honed his travel and tourism chops with clients like the Utah Office of Tourism, Experience Scottsdale, Catalina Island Company, CMH Heli Ski, Ski Utah, Snowbird, and Sundance. He also was a public speaker and presenter at state, regional and national industry events.

Fast-forward to today, and things have come full circle.

Last month, Jeremy returned to where it all began, and rejoined Drake Cooper as VP of Client Services. In his new role he leads the client services team and collaborates with clients to plan work focused on strategy and results.

Fittingly enough, his first day back at Drake Cooper — Groundhog Day.

Welcome home, Jeremy.

Call for nominations: Silver Medal Award

The IAF Silver Medal Award is presented annually by the Idaho Advertising Federation to an individual who has made outstanding contributions to advertising by advancing the industry’s standards, demonstrating creative excellence, and promoting social welfare.

Following receipt of nominations, the IAF Board of Directors selects a regional panel of Idaho judges to review nominees based on a number of criteria. Only one silver medal is awarded each year, and judges may elect not to award the Silver Medal in any given year.

The Silver Medal winner will be announced at the annual Rockie Awards Show hosted by the Idaho Advertising Federation on April 28, 2018. The recipient’s name is listed with other winners throughout the nation for presentation to the National Conference of the American Advertising Federation.

To learn more about the IAF Silver Medal Award, visit the Boise Advertising Federation website.

Please submit nominations by April 9 to:
Edward Moore, DaviesMoore
Edward@DaviesMoore.com

Mail nominations to:
Idaho Advertising Federation
Silver Medal Award Program
P.O. Box 2691 – Boise, ID 83701

NOTE: NOMINATIONS OF CANDIDATES DO NOT AUTOMATICALLY CARRY OVER FROM ONE YEAR TO THE NEXT. A PREVIOUS NOMINEE NOT RECEIVING SILVER MEDAL RECOGNITION SHOULD BE RESUBMITTED FOR CONSIDERATION IN SUBSEQUENT YEARS.

Job opening: Digital Marketing & Media Specialist

From the DaviesMoore website:

DaviesMoore, a full-service marketing firm in Boise, is looking for a Digital Marketing & Media Specialist to work in a fast-paced, results-oriented atmosphere. The successful candidate for this role is a strategic thinker, has a knack for all things digital, and is task oriented enough to do the buying/billing/analytics in addition to digital marketing & media implementation. This person possesses a passion for the digital space and understands the many nuances that come with facilitating integrated media campaigns across paid, owned and earned media channels.

This individual will be a member of the DaviesMoore Media Team and report to the Integrated Media Director while working closely with other media team personnel. This position will also work closely with the Digital, Accounts, and Accounting teams to ensure that a variety of tasks are completed for clients across a number of different industries.

The right person for this position is able to be nimble and wear many hats, as well as fit into the agency’s established culture that promotes autonomy with results.

Key Responsibilities will include, but are not limited to:

  • Research utilizing in-house tools as well as 3rd party data based on the needs of the Media Team.
  • Creation of Email Marketing Campaigns and Newsletters.
  • Work within multiple digital analytics platforms.
  • Understanding CMS (WordPress) platforms and completing various tasks related to data entry and content upload.
  • Create reports based on monthly/quarterly data across multiple digital platforms.
  • Work closely with the billing team to match digital orders based on approved media plans/buys to received invoices.
  • Curating Influencer lists for campaigns across a variety of social and digital channels.
  • Implement social media campaigns and monitor client social media accounts for messages & engagements.
  • Stay appraised of industry standards.
  • Research emerging digital media trends and vet opportunities for clients.

Full details about the position and how to apply can be found in the job listing on their site.