This one came through back in June, but… well, summer.
Oliver Russell announced that they have assumed management and marketing of Think Boise First.
From the press release about the change:
Think Boise First co-founder Beth Geagan said the organization achieved great success over the past six years in branding and highlighting the importance of local business to the community. Earlier this year, Geagan began looking for viable options to take the branded effort to the next level in Boise.
“We talked to several interested parties. In the end, Oliver Russell made the most sense and provided the best option to keep Think Boise First alive and thriving in our community,” she said.
Think Boise First was founded in 2008 by a small group of business owners and community advocates who believed that local businesses are the core of sustainable local living in Boise and Garden City. Its mission is to connect and promote locally owned and independently operated businesses, while educating the community on local products and services and the economic benefits of buying local.
Think Boise First was originally managed under the nonprofit umbrella of Sustainable Community Connections, however Oliver Russell will now operate it as a social enterprise using commercial strategies to promote the local movement.
