SOLD OUT — Second Annual Tour de Smashed

Update: Per the BAF’s Facebook page, this event is sold out.

The Boise Advertising Federation is hosting the second annual Tour de Smashed on Thursday, March 14th from 5:30 – 9:00. As with last year’s event, the Tour will make stops at a variety of different shops.

This year’s list includes:

The Tour begins on the 4th floor of 913 W. River St at Stoltz Marketing Group, and ends in the same building, on the second floor at Wirestone. Ample parking is available.

Cost is $15 and includes drinks (read: beer) on the bus. Additional details are below.

Second Annual Tour de Smashed

Know How Indeed

While watching the Daytona 500 a little over a week ago, I happened to catch this spot from NAPA:

It made me laugh, enough so that I posted this shortly thereafter:

To which the folks at NAPA quickly replied to with this:

A perfectly appropriate response, and a great example of an organization recognizing that social is not a stand-alone channel, but rather something that can be woven throughout everything. And given the speed of their response, I have to assume that – much like Oreo during the Super Bowl – they knew exactly when their spots were scheduled to run, had the right people in the room, and had a plan in place for their responses.

And now, a little more than a week later, I’m writing about the entire thing here. NAPA Know How indeed. Well done to everyone behind this.

On Quality

This was one of those random thoughts that struck a while ago, and just won’t go away…

What percentage of the work that you do is billable quality versus portfolio quality? And what would it take to move the work that you do closer to the latter on a daily basis?

An interesting read from the folks over at Lost Remote

What happens when everyone debuts their Super Bowl commercials before the game?

Job Opening: Lead Web Developer

DaviesMoore in Boise has an opening for a Lead Web Developer. From the listing on their website:

Boise-based marketing firm, DaviesMoore, is seeking a full-time, lead Web Developer to plan, develop, and manage a variety of websites and applications. The ideal candidate would be highly organized, a problem solver, and an accountable member of our creative team. The candidate must have the ability to meet strict deadlines, while working closely with our designers and our digital media coordinator to develop full-service solutions for a wide spectrum of clients.

Full details and how to apply can be found in the job listing on their website.