Street level views of marketing & advertising in Idaho
In 1692, Dutch artist A. Boogert created a 700-page tome titled Traité des couleurs servant à la peinture à l’eau. The manuscript was uncovered by Erik Kwakkel, a Medieval historian.
Read the full story and see more from the manuscript on Fast Company.
A few articles that caught our eye over the past week:
Six Ways to Avoid Landing in the Product Failure Bin – via Fast Company
A Case for Non-Ad Revenue on the Web – via The New York Times
Most Marketers Ignore Brand Metrics Online – via Adweek
7 Myths Of Metrics – via MediaPost
Del Monte CMO: Spend During Downturn — or Else – via Ad Age
BK’s ‘Whopper Freakout’ Wins Grand Effie – via Adweek
CC, DoubleTake Bringing Ads to Baggage Carousels – via Mediaweek