Earlier in April, the Boise Advertising Federation hosted the 2026 Rockie Awards, recognizing work from around the state. Here are the winners:
BEST IN SHOW
Music Maker Giving Campaign Campaign
Nowhere & Friends Studio for Music Maker
GOLD AWARD WINNERS
Television
The One With The Elk On It
Drake Cooper for Challenge Dairy
Radio
“Dont Be Afraid to Save Money” Radio Campaign
Mitchell + Palmer for Jackson BevCo
Out Of Home & Ambient Media
We <3 Little Emergencies
Stoltz Marketing Group for Primary Health Medical Group
Direct Marketing
The Lead, Winter 2025
Stoltz Marketing Group for Snake River Farms
Online Video & Podcasts
Solar Boy
Porter Pro Media for Big Dog Solar
Digital Advertising
“Elk” Social Media Campaign
Drake Cooper for Challenge Butter
Collateral Material
Ford: American Icon: A Mustang Experience
Namebrand for Ford
Identity Programs
Athletic Club Boise Crest
Against for Athletic Club Boise
Elements of Advertising – Visual
Music Maker Stamps
Nowhere & Friends Studio for Music Maker
Sales Promotion
The Lead, Summer 2025
Stoltz Marketing Group for Snake River Farms
Ad Industry Self Promotion
Season’s Meetings
Drake Cooper
Personal Relations
Athletic Club Boise Kit Reveal: A Community-First PR Launch
Against for Athletic Club Boise
Potpourri
Boise Co-op Market Interior Environmental Design
Against for Boise Co-op Market
Athletic Club Boise’s Head Coach Letter
Against for Athletic Club Boise
Complete Campaign
“We <3 Little Emergencies” Campaign
Stoltz Marketing Group for Primary Health Medical Group
SILVER AWARD WINNERS
Silver Rockie Award winners can be found in this list
CITATIONS
Citations can be found in this list
Congratulations to all, and to those who advanced to the regional competition, good luck in the next round.