From our friends at the Boise Advertising Federation:
The Boise State Ad Club will present their National Student Advertising Competition campaign, created over the semester in response to this year’s client, the NFL. They’ll walk through the full process, from early research and audience insights to strategy and creative, and how those pieces came together into a fully developed campaign.
The evening will also feature Jennie Telleria, owner of Against, a creative consultancy. Jennie will share her perspective on sports marketing and brand building, including her work helping launch Idaho’s first professional sports team, Athletic Club Boise. She’ll talk about her path from creative to agency owner, what it actually looks like to build ideas that resonate, and the work she’s doing to support emerging talent through Against Academy and her partnership with Boise State’s School for the Digital Future.
Together, these presentations offer a look at ideas in progress, where students step outside the classroom and into the industry, and where the next generation of creative work starts to take shape. Join us for a night of ideas, process, and perspective from both emerging talent and industry leaders.
Mark your calendars — the Boise Advertising Federation’s Annual Legends of Advertising Golf Tournament is scheduled for Friday October 9th at Banbury Golf Club.
The tournament, which honors Britt Bowden and Rex McArthur, kicks off with a shotgun start at 10:00am. Proceeds from the tournament benefit the Boise State University, University of Idaho, BYU-Idaho and Idaho State University Advertising Clubs, who compete annually in the National Student Advertising Competition.
So, if you’re ready to once again hurl obscenities at a little white ball for an afternoon in early October, here’s what you need to know:
Date: Friday, October 9th
Time: 10:00am shotgun start
Location: Banbury Golf Club, 2626 S. Marypost Pl, Eagle ID
Cost:
– Single Entry (including BBQ): $125
– Foursome (including BBQ): $475 $425
– Foursome + Hole Sponsorship (including BBQ): $600 $550
To register or become a sponsor, contact Kelsey Merida via email, or by telephone at (208) 249-4725.
UPDATE: Rick Magnuson corrected me on one thing — its not only BSU and UofI that benefit from this tournament. BSU, UofI, BYU-Idaho and ISU’s respective Ad Clubs all benefit. Thanks for setting me straight Rick, and I’ve updated the info accordingly.

The Boise Advertising Federation will conclude their events for the season with the final Three Ounces + Ice.
This event will feature recognition of Past Presidents, introduction of the new BAF Board of Directors, and a presentation from the Boise State University student’s “Retool Your Reality” campaign. The students from BSU competed at the National Student Advertising Competition in Spokane, WA on April 17th, placing second overall, and received awards for “Best Presentation”, “Best PR Program”, and “Best Graphics”.
The rest of the story about the event:
Date: Thursday, May 28th
Time:
– 4:00: Sign-in
– 4:30: Past-Presidents recognition and BAF Board installation
– 5:30: Boise State NSAC Presentation
– 6:00: Q&A and Social Hour
Location: Beside Bardenay
Cost:
– BAF Members: $10
– Non-Members: $15
Includes first drink and appetizers
To RSVP for this event, email Greg Giersch, or call 208-336-7511.