People on the move

A quick spin around recent new hire news

Rizen Creative recently added graphic designer Jacey Arnzen as a Graphic Designer. She’s a recent graduate of the University of Idaho, with a bachelor’s degree in Advertising and a minor in Art.

Stoltz Marketing Group recently added Cameron Murray to their team as a Senior Copywriter. A graduate of San Diego State University and The Book Shop School for Ads, he has worked for notable west coast agencies including Gallegos United, GS&P and 2018 Small Agency of the Year, BSSP.

At Red Sky, they’ve added recent graduate Sophia Maupin to their team.

Are there others we’ve missed? Let us know.

The cycle repeats itself

If you follow an industry long enough, you start to see the same patterns and cycles repeat themselves every so often. The ebbs and flows of staffing as clients come and go through different shops. The shouting from the rooftops PR pushes, followed by periods of radio silence.

This one is no exception.

Every decade or so, there’s another wave of new businesses that make an appearance. Call them agencies, call them creative shops — whatever label you choose to put on them, it happens like clockwork. Some survive, some thrive, and others wilt away.

Often, those new agencies are formed by senior or experienced staff from other agencies that want to be in charge of their own destiny.

A decade ago, it was the likes of Carew Co., Red Sky, Sovrn, The Agency Creative Network, and Mitchell Palmer who made their grand entrances.

And like clockwork, another chapter in this story is being written.

It started a little over year ago with Duft Watterson, whose namesakes split from Stoltz Marketing Group to hang up their own shingle. Our friends at Boise Dev recently published a piece on them.

It continued earlier this year with the launch of Against. Founded by former Drake Cooper staffers Jennie Myers and Brad Weigle, Against bills themselves as a creative company that “focuses on helping companies define their purpose and rebel against the norm.”

Collectively, Myers and Weigle have over 20 years of experience, and have worked with clients in myriad industries, from finance and technology to consumer packaged goods, real estate and much more.

In addition to launching Against, Myers and Weigle have also developed a unique certificate of innovation and design (ID:EA Certificate), offered through the College of Innovation and Design at Boise State University.

Once again, the cycle repeats itself. The question remains — who else will join this latest group?

New hire at Red Sky

Red Sky recently announced that Sean Olson joined their team as a Content Strategist:

Sean previously held the role of Content Marketing Manager at Agri Beef, and was a reporter at the Idaho Business Review prior to that. He’s a graduate of the University of Idaho.

Milestones

A handful of shops have celebrated notable milestones recently, including…

10 Years

Red Sky and SOVRN both marked 10 years in business earlier this year.

Red Sky chronicled their past decade in this infographic.

While SOVRN celebrated their anniversary with a block party that included a $10K giveaway.

20 Years

DaviesMoore recently crossed the 20 year mark, and chronicled the journey here – 20 Years on the AgenSea, and with this video.

40 Years

Not to be left out, Drake Cooper — the elder statesman of the group — celebrated their 40th anniversary with an event at Cinder Wines.

Congratulations to all on the milestones.