For those who may have missed it, the 2023 edition of the Rockies was held earlier this month. After a few years of virtual-to-subdued awards shows, this one felt like a return to something resembling normalcy, if such a thing exists anymore.
There were shenanigans, shameless self promotion, and a lot of ‘show’ to the awards show. A few highlights from the evening:
Duft Watterson took home Best of Show for their Idaho Transportation Department Motorcycle Safety campaign.
Congratulations to everyone who took home hardware at the end of the night. There’s a lot that goes into creating award-winning work, and I have long held the belief — and still do to this day — that the talent in, and the work coming out of the state of Idaho is just as good as what comes of larger, more recognizable places.
Some pictures and video others shared from the evening:
A full list of winners should be available on the Boise Advertising Federation’s website in the near future.