For those who may have missed it, the 2023 edition of the Rockies was held earlier this month. After a few years of virtual-to-subdued awards shows, this one felt like a return to something resembling normalcy, if such a thing exists anymore.
There were shenanigans, shameless self promotion, and a lot of ‘show’ to the awards show. A few highlights from the evening:
Duft Watterson took home Best of Show for their Idaho Transportation Department Motorcycle Safety campaign.
Congratulations to everyone who took home hardware at the end of the night. There’s a lot that goes into creating award-winning work, and I have long held the belief — and still do to this day — that the talent in, and the work coming out of the state of Idaho is just as good as what comes of larger, more recognizable places.
Some pictures and video others shared from the evening:
The Rockies Award Show is an annual gala celebrating creativity in the Idaho advertising industry. The event offers our community an opportunity to gather, network, and talk about the work that inspires us while raising money for education and community outreach.
All of Idaho is invited!
Each year, advertising agencies, video producers, and other professional creatives submit their best work for Rockies Award consideration. In each category, the IAF recognizes Citations (Bronze), Silver, and Gold awards. Gold awards are automatically submitted to the American Advertising Awards, Northwest, competition. Silver winners are also eligible to submit their work to the AAA(N).