We got word recently of a couple moves affecting shops in the Boise area:
In February, Jason Sievers moved from DaviesMoore — where he most recently served as Creative Director — to One Stone, where he’s Creative Director for Two Birds, the student-led creative studio. The move also reunites Sievers with Michael Reagan, who spent 17 years with DaviesMoore prior to joining One Stone.
The vacancy was short-lived, however, as SMG recently announced that Jaime Ekman has taken the helm of the company as president and COO. This marks Ekman’s second go-around with the company originally founded by her father, Ken Stoltz. She most recently spent the past eight years with Castor & Pollux, now a Nestle Purina brand.
Shortly after taking the reins, Ekman appointed Kate Holgate creative director, and announced that Crissie McDowell will be rejoining the agency as associate creative director. Holgate has been with SMG for 16 years, progressing from art director to associate creative director and now to her current role. McDowell rejoins the agency, having been an art director from 2006 to 2015.
The second ripple: Duft Watterson
Shortly after their departure from Stoltz Marketing Group, Duft Watterson emerged as a new addition to the agency lineup in the Treasure Valley.
According to their website, Duft Watterson is led by Ward Duft as co-founder, CEO and creative director, and Jill Watterson as co-founder, COO and head of client service. Joining them are two other former SMG colleagues, Marc Cowlin as director of content and digital, and Tony Hart as associate creative director.
Rounding out the Duft Watterson team is designer Madeleine Godwin, Kesey Badgett handling branding and digital, accounting specialist Talia Spencer, and Lisa Cloyd as account manager.
Duft Watterson is based in Boise, and also has a presence in the San Francisco bay area.
The Oliver Russell connection
How does Oliver Russell factor into all of this, you ask? The answer, of course, lies in the moves outlined above. At the end of her first stint with Stoltz Marketing Group in 2015, Crissie McDowell departed to join Oliver Russell, where she’s spent the past three years as a senior art director.
Time will tell what — if any — other fallout there will be as a result this shakeup in the Boise-area agency scene. Is there more to the story? Most definitely. But those are details that are best left to the parties involved to share (or not share) as they see fit.
On a personal note:
As some may know, I spent several years at Stoltz Marketing Group, and have worked with many of the people mentioned here. That being said, I’ve done my best to be as impartial an unbiased as it relates to these changes. Hopefully it came across that way.
A number of new faces have been showing up in various shops, so it seemed fitting to do a quick run-through of new hire news we’ve come across over the past few months or so. In no particular order:
Jenni Kimball has joined Rizen Creative as an account manager. Before joining Rizen, Kimball was director of marketing for 43rd State Holdings in Boise.
Over at Oliver Russell, Caitlin Copple Masingill recently joined their team as public relations director. Masingill is a former Missoula, Montana city councilwoman, a longtime communications consultant and a former journalist. Most recently, she worked in the Boise office of a public affairs firm. Masingill holds a master’s degree in journalism from the University of Montana and a bachelor’s degree from the College of Idaho.
Also at Oliver Russell, Holly Conti joined the team in March of this year as an account coordinator (and we were remiss in noting it). Update: Shortly after publishing, we discovered that Holly has since been promoted from account coordinator to producer. Congratulations Holly.
Stoltz Marketing Group in Boise has an opening for an Office and Project Coordinator. From the job description we recently came across online:
We’re Stoltz Marketing Group, a hard-charging, jolly, full-service marketing and brand design agency located in downtown Boise and the San Francisco Bay area, with clients located across the U.S. We’re looking for a front-desk Office and Project Coordinator who loves making trains run on time.
You’re a Swiss Army knife that is detail oriented, good with words and numbers, and you jump in to keep things moving along where others take their feet off the gas. Put simply, you enjoy doing everything from being the first smile that greets clients to trafficking projects, and you do it with a sense of humor and can-do attitude.
Answer phones, organize common areas, maintain office supplies, coordinate office functions.
Event planning, scan/copy documents, file documents, send faxes, and coordinating schedules, arranging conference calls, travel arrangements, etc.
Maintain and manage job and project list and run weekly traffic/status meeting to keep everyone up to speed
Remind agency teams about project deadlines and project workflow
Clearly communicate and enforce media and print deadlines
Assist account team and creative director with workflow as needed
Work directly with vendors and coordinate production and delivery of all print materials
Act as liaison between vendors and accounting department, gather quotes, create purchase orders and handle invoices
Ensure art files get to the media on time
You have an attention to detail and efficiency surpassed by none
After more than a decade in and around the agency business, including a long tenure with Stoltz Marketing Group and a summer fling with Mitchell + Palmer, I decided it was time for a change, professionally. I’d had this nagging feeling in the back of my mind for a while, and it wasn’t going away: The agency business just wasn’t as much fun to me as it used to be. I know it’s not a new story, but that continuous drum beat of clients wanting more, faster, and for less can wear anyone down after a while.
And I was at that point.
So I’ve made a change.
Recently, I took a position with HP in Boise, on a small, newly-created marketing team. Being on the client side will certainly be different, but will be a nice change of pace, I think. After years worrying about clients’ businesses, budgets, timelines and everything in between, it’ll be interesting to be on the other side, and see where things go from here.
But enough about me. On to the really pressing question you have right now — what’s going to happen to this site? Well, for the foreseeable future, nothing will change. I’ll still continue to post – likely on the same infrequent schedule – as I have been for the last several years. One thing that may change, however, is the perspective. Since I’m no longer at one specific agency, I won’t have to worry about a perception of bias one way or another on the things that I do, or don’t, choose to write about.
Don’t get me wrong. I still enjoy this crazy business we call marketing, advertising, or whatever it’ll be known as down the road. That much will probably never change. But for me, it was time for something different. Does that mean I’ll get back into the agency game at some point? Possibly, if the right opportunity presents itself. I’ve got way too much industry and institutional knowledge to completely give up on it.
For now though, the scenery has changed, and it’s on to the next great adventure.
We’re Stoltz Marketing Group, a full-service advertising agency located in downtown Boise with clients located throughout the U.S. We’re looking for a production/media coordinator who loves making trains run on time.
You’re a Swiss Army knife who’s incredibly detail oriented, good with words and numbers, and you jump in to keep things moving along where others take their feet of the gas.
You’ll assist the creative team and account managers to ensure projects move through the agency smoothly and get to the respective media outlets and production companies on time. You’ll handle all purchasing for the company, whether that be the coordination of a printed brochure or planning and buying a new media campaign. You’ll also ensure office supplies are purchased and stocked, and you’ll be the first voice clients hear when they call our office.
Ensure art files get to the media on time
Coordinate and buy media
Coordinate production of all print and promo materials and work directly with vendors
Gather project quotes from vendors and put together formal estimates
Work with design staff to ensure project feasibility and cost effectiveness
Act as liaison between vendors and accounting department
Maintain and manage job lists
Communicate and enforce media and print deadlines
Perform media research, make recommendations and assist in creating client proposals
Meet with media and print reps and maintain current media kit and rate information
Place buys with tv, radio and print reps
Assist account executives as needed
Organize common areas, maintain office supplies, coordinate office functions
Perform various office tasks such as event planning, scanning documents, filing, sending faxes, copying, and arranging conference calls, travel arrangements, etc.
Great attention to detail and strong organizational skills
Proficiency with the Microsoft suite (Word, Excel, PowerPoint) and Keynote
Stoltz Marketing Group (SMG), a Boise-based integrated marketing communications company, recently welcomed Jay Bowen as senior account director with a specialty in content and marketing automation.
In her new position, Bowen will oversee accounts in a variety of industries, including financial and professional services, retail, foodservice, and construction and maintenance.
“Jay is an innovative marketing game-changer in the digital space,” SMG President Ken Stoltz said. “She will help broaden our services in account management and digital marketing capabilities, and we are thrilled to have her on board.”
Prior to SMG, Bowen was VP of Sales and Marketing at Metageek, and Digital Content Director at DaviesMoore before that. She has over 15 years of agency and client-side experience working in the technology and digital space in South Africa, London, and the United States in a broad range of industry sectors such as travel, telecommunications/cable, government, non-profit, and financial. Bowen has degrees in both marketing and journalism from the London School of Marketing.
In addition to her experience in marketing, Bowen is the founder of Idaho Women in STEM, a nonprofit that raises scholarship money for young women who want to study STEM subjects in Idaho. She is also on the board of directors for the Boise Advertising Federation and recently represented the STEM space on the TEDx Woman Boise panel event.
We need AD’s and brand designers in Boise. Bring your design and concepting chops– a.k.a., your ability to distill complicated marketing problems into elegantly simple solutions–and we’ll provide you a platform to thrive in an agency filled with super-smart creatives, brand strategists and digital agitators. Clients range from packaged goods to outdoor rec, finance, tech and insurance. Shoot me a link to your portfolio and CV if you’re interested.