Liebenthal returns to Boise as Creative Director at CLM

John LiebenthalJohn Liebenthal has returned to Boise, this time as Creative Director at CLM Marketing & Advertising.

Prior to joining CLM, John was associate creative director at Young & Rubicam Group Seattle, and also served briefly as ACD at Draftfcb/Hacker Group, also in Seattle.

Diving further back into the history books, John spent about five years as associate creative director at Oliver Russell, and a couple of years as senior copywriter. He also spent about five years with Publicis in Boise, as senior copywriter and creative director.

Welcome back to Boise John.

From the media front: New hires at KTVB Digital

KTVB Digital has added two new folks to their team:

Katie Martin — digital account executive
Katie Martin
Katie is the team’s newest digital account executive. She is a graduate of University of Northern Colorado, and most recently worked for a specialty agency in Phoenix managing campaigns for insurance industry clients. She also spent time in customer service for Southwest Airlines.

Anna Daly — digital sales specialist
Anna Daly
Anna first joined the KTVB News Group as an intern in 2011, and now moves into the newly created role of digital sales specialist. She has previously serves as a producer of a variety of newscasts over the past three years — including News at Noon and News at Six. Anna is a graduate of Northwest Nazarene University.

Congratulations to both.

Have you seen the Boise Ad Book yet?

For those who haven’t heard, the Boise Ad Book has been developed by Greg Clow as a way to offer a common, central resource to showcase work from shops throughout the region.

A little more about the book, from Greg:

As you know, I have been working on the Boise Ad Book, and I am now proud to let you know that the 2014 Annual is available.

You can order the print version through Lulu. Lulu is a “print-to-order” publisher. With over 900 full color images, their product is high quality, and you will be impressed.

Beginning in the new year, the book will be offered to marketing directors throughout the Treasure Valley. Google Adwords will be used to inform potential clients who search for agencies in Boise of this new graphic resource.

You can view the entire book online for free, or order a printed version of the 2014 annual through the Boise Ad Book website.

Job Opening: Graphic Designer/Art Director

An unnamed “long-established downtown agency” in Boise is looking for a Graphic Designer/Art Director. From the post on Craigslist:

We’re a long-established downtown agency and we’re getting busy. We’d like to see what kind of design talent might be ready for a change of scenery and the chance to do some great work. Your past work should include a significant amount of brand design and interactive. Advertising and motion graphics experience are a plus, but not mandatory. Please reply with a link to your portfolio and a cover letter that tells us what you’re trying to accomplish with your career. All correspondence will be kept in confidence, so don’t be shy.

Full details and how to apply can be found in the Craigslist job posting.

IdahoRadioNews: New Year Notebook

Haven’t checked in with any Idaho Radio News notes in a while – since nothing truly earth-shattering has happened in a bit, but there are a variety of notes of interest. (Or maybe I just felt I needed to create some content since I ran into Brian a bunch in Phoenix at the Fiesta Bowl and felt guilty for not blogging in months. You decide.)

  • Ken Bass via his Facebook page
    Courtesy Ken Bass via Facebook

    New sea for Bass: Another Boise radio-dial fixture, Ken Bass, is making a trade. Bass will no longer work the wakeup shift on Journal’s KRVB/94.9 The River. Instead he will work afternoons at the station. Like Doss, Bass is one of the good guys – having done mornings just about everywhere, from KBOI to KXLT/Lite FM, and perhaps most famously at KCIX/K-106 when that station was in its glory years. On Facebook, Bass notes he spent just about 29 years on the morning shift. “It’ll be a new year, a new day, and I know it’ll be good for me and the family!” KRVB program director Tim Johnstone swaps back to mornings to pair with Misty Taylor.

  • Courtesy KBOI.com
    Courtesy KBOI.com

    Doss reboots: Longtime Boise-radio fixture Larry Doss is plotting his life post-radio. The KBOI newser had his last day on the air on New Year’s Eve. Doss has bounced around the radio dial – before his latest stint for KBOI he did news hits for the Journal stations… just the last two stops in a long career. No replacement for Doss has yet been announced, and there is not job posting that I see just yet.

  • Bull charges up the dial: KQBL/100.7 The Bull  is trading its 1007kqbltower near Mountain Home for one on Deer Point. 100.7 FM is being traded to JLD Media (more on that shortly), while The Bull will move to 101.9 FM.  100.7 covers both the Twin and Boise markets – but soon The Bull will be a Boise-market-only product, and will give Impact Radio three full-power stations on Deer Point (KZMG/My 102.7, KSRV/96.1 Bob FM and now KQBL/101.9 The Bull), in addition to a pair of stations that aren’t full-power sticks on “the hill” but have decent coverage around town (KWYD/Wild 101 and KNFL/96.5 & 730 ESPN Radio).
    .
  • Just Leftover Dial-spots: JLD Media is picking up the 100.7 frequency from Impact and trading the 101.9 dial position (which it just purchased this fall). JLD will own several frequencies without perfect coverage in the market – all of which are likely to run Spanish-language programming, and forms a mini-cluster of sorts. JLD, owned by Kevin Terry, has been involved in several transactions with Impact in recent years – including the one that brought My 102.7 to the market.
    .
  • Courtesy Khits.fm
    Courtesy Khits.fm

    Tracy Takes On… Management: KTHI morning man Tracy Mitchell will also be moving out of his morning show chair for a gig in management in the Journal cluster. Mitchell has teamed with Margo Vaughn for years – first at KLTB/Kool Oldies 104.3, then at KTHI/107.1 K-Hits. Journal is looking for his replacement. Idaho Radio News Junkies honcho Jim Smith notes that Mitchell’s job change is a promotion.

  • KJOT Rock 105.1Variety no longer the spice: KJOT/Rock 105.1 sliced the “Variety” out of its title and revamped its logo in early October. The station hasn’t changed a ton outside of that: still no regular DJs, similar playlist, etc. The station announced the tweak thusly:  “Several years ago, 105.1 FM in Boise was known as “J-105″. It then morphed into what was known as “Variety Rock”. Today we turn another page in the history of 105.1FM in Boise. It has now become “Rock 1051…Always The Best Rock”. Enjoy!”
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  • Rewriting the Scripps: The FCC gave its OK to the Journal/Scripps merger/trade/switch-o-change-o-rearrange-o. The big missing piece of this whole deal is what Journal will do with either KIVI or KNIN. They’ve been keeping mum on this, and no other outlet has done an ounce of reporting on it. I remain convinced that a particular one of the scenarios I laid out last summer here will come true… but we won’t know until we know. As you’ll notice here, each of the four Journal stations is going through some sort of visible change — after a spring book with middling ratings, it will be interesting to see how they fare in the fall – and heading into this spring with tweaked lineups and new owners. Fall ratings due out later this month.

Don Day is the digital sales manager for KTVB, and used to run IdahoRadioNews.com. Now he tweets a lot.

Spend Drake Cooper’s money

Seriously, you can help spend Drake Cooper’s money.

Well, donate it to the Idaho Food Bank, that is.

Here’s the deal. Drake Cooper, through Ponywolf, has created Bad Company Party. As they described it, “This year we’ve gamified the annual company get together so you take the reigns and turn the booze filled, table dancing, office gossiping company party into something good for others.”

Now, for the spend Drake Cooper’s money part…

“For every share of Bad Company Party, Drake Cooper will donate $1 to the Idaho Food Bank up to a total donation of a $1000 between now and December 31st, 2014. Make sure you use the social links at the beginning of the game so your share gets counted and money goes to help those in need.”

Of course, this isn’t the first time that Drake Cooper has stepped up to support the Idaho Food Bank during the holidays. But this year’s effort also offers the side benefit of demonstrating Ponywolf’s capabilities too. Well played, DC, well played.

Now, go forth and play. Share. Repeat.

Job openings at Drake Cooper

Drake Cooper in Boise is looking to add to their team — specifically, they’re looking for a Junior Developer and Digital Project Manager. From the job listings:

Junior Developer

We are looking for a Junior WordPress/PHP developer who is dedicated to their craft, writes code that they are proud of, and can hit the ground running. We need this person to write beautiful code in a timely and scalable way that improves the code-base of our products in meaningful ways. This person will be a part of a digital team that is responsible for all aspects of the ongoing development from the initial specification, through to developing, testing and deployment.

RESPONSIBILITIES

  • Write “clean”, well designed code
  • Troubleshoot, test and maintain the core product and databases to ensure strong optimization and functionality
  • Contribute in all phases of the development lifecycle
  • Follow industry best practices

Digital Project Manager

We are looking for a Digital Producer/Project Manager who will take on the management of key client projects with the goal of delivering every project on time, within budget and within scope.

RESPONSIBILITIES

  • Coordinate internal resources and third parties/vendors for the flawless execution of projects
  • Ensure that all projects are delivered on-time, within scope and within budget
  • Assist in the definition of project scope and objectives, involving all relevant stakeholders and ensuring technical feasibility
  • Ensure resource availability and allocation
  • Develop a detailed project plan to monitor and track progress
  • Manage changes to the project scope, project schedule, and project costs
  • Measure project performance
  • Report to management as needed
  • Successfully manage the relationship with the client and all stakeholders
  • Create and maintain comprehensive project documentation

Full details about both positions can be found in the respective links above.

Client-side job openings: Western Power Sports

Western Power Sports in Boise — one of the fastest growing wholesale distributors of aftermarket powersports parts, apparel, and accessories — is looking to grow their marketing / advertising department. They currently have two openings:

Junior Graphic Designer – Marketing
Summary
WPS is currently seeking a talented, motivated Jr. Graphic Designer with ambition to design a variety of creative projects. The ideal candidate is enthusiastic with the flexibility and focus to multi task in a fast paced creative environment. He or she will be confident with design principles, problem solving, innovative typography and possess’ clean layout skills as well as good communication and interpersonal skills.

Job Description
This is a full time entry level position that will support the marketing team in the research, concept development, design and execution of creative projects such as ads, brochures, corporate identity, packaging, presentations, promotional displays, signage, websites, etc. Applicants must demonstrate a strong attention to detail and understand design from a marketing perspective.

Social Media & Digital Assets Specialist
Plans, directs, and coordinates social media relations of organization’s brands and products; builds digital assets for online brand advertising campaigns.

Essential Duties and Responsibilities

  • Oversee day-to-day execution of all social media platforms including Facebook, Twitter, Google +, LinkedIn, Instagram and other relevant platforms for multiple powersports brands.
  • Designs and builds digital banner assets for online advertising campaigns by working closely with lead designer and content marketing manager to ensure consistent brand message.
  • Works closely with lead graphic designer and content marketing manager to establish social media marketing and digital asset creation goals.
  • Develops and creates content strategy and content calendar; aligning both with the larger marketing strategy and objectives.
  • Composes, reviews and edits copy for social media platforms.
  • Works with colleagues throughout the company to generate social media and web content ideas.
  • Plans and oversees the organization’s promotion activities specifically linked to its social media presence, such as contests, product releases and other promotional events.
  • Studies and monitors relevant media sources, such as social media, websites/​blogs, forums, consumer and trade publications to recommend strategies that will influence opinion or promote products.
  • Prepares social media marketing activity reports.
  • Assists with websites content management when needed.

Full details about both positions and how to apply can be found on the Western Power Sports website.

So that explains the early season snow

We’re pretty sure the folks at Oliver Russell have been doing some form of a snow dance since, oh, mid-September. That’s when they announced that they were selected to lead public relations efforts for Tamarack Resort.

From their press release (that’s been sitting in the inbox for far too long):

Tamarack has been operated since 2010 by the Tamarack Municipal Association, which currently manages the ski mountain and golf course.  Several other companies operate lodging, real estate resale, and other guest amenities.  The resort is under the new ownership of New TR Acquisition Co LLC (NEWTRAC). NEWTRAC has hired Replay Resorts of Vancouver, B.C., to oversee operations at the resort.

“Oliver Russell brings creativity to our story and a longstanding commitment of investing in its community, which align well with how we intend to market and operate Tamarack Resort,” said Mariana Ishida of Replay Resorts.

Congratulations to Oliver Russell on the win.