In August of 1981 W.R. Drake & Co. hired a Media Buyer who would become a pillar of the agency for 40 years. Sara Chase has been our mentor, navigator, north star, and sunny side through every up and down of agency life during her dedicated and fulfilling career.
Sara has held several positions at Drake Cooper; she was our Media Director for ten years and our Account Director for over 25 years. She’s also been a Vice President of the agency. She’s been through four agency name changes, three downtown buildings, three ownership changes, and too many timesheets to count. In fact, she’s worked at Drake Cooper longer than our founder, Bill Drake. Sara has led some of our largest accounts throughout her career and those accounts have produced some of our most award-winning campaigns including the Idaho Lottery Commission, The Department of Health and Welfare, and The Idaho Travel Council. Her dedication and commitment to Drake Cooper has always helped us flourish and helped our clients shine.
So we say thank you, Sara, for being the person you are, and for being the person we needed to help us through all those years at Drake Cooper. We say it with a heavy but full heart and with the utmost respect and admiration. We can never thank you enough for all you’ve done for the agency — you built it, you brought it to life and you made it a better and brighter place every damn day. We raise a glass to you and wish you nothing but blue skies ahead.
John Drake will add the title of Co-President to his current role as Chief Strategy Officer, which he assumed in 2019. Since his teenage years, John has been around the agency, with his first role being the somewhat less-prestigious “Runner.” His official career began in Los Angeles at Deutsch, then moving to senior positions with WongDoody and leading his own agency, FourStories, in Portland before joining Drake Cooper fifteen years ago. That journey involved working on brands that included Disney, Carl’s Jr., Tillamook, DIRECTV, Nestlé, Baskin-Robbins, UCLA, and more. John’s role will be to oversee the agency’s work product. His teams will include planning & strategy, creative, media, and analytics.
The other Co-President is a new addition to Drake Cooper. After an extensive search process inside the industry, the agency is excited to welcome Mindy Stomp as Co-President, General Manager. Mindy will oversee the agency’s business operations, client success, and business development teams. She most recently held leadership positions with VMLY&R and brings to Drake Cooper a deep background built at agencies large and small. Her significant digital experience ranges from complex website build projects to leading digital AOR relationships. Her teams have led efforts for clients such as Facebook/Meta, SKYY Vodka, Carnival Cruise Lines, Crystal Cruises, Driscoll’s, Haas Automation, and Mazda.
Reynolds+Myers is looking for a Client Lead / Account Manager to join their team. From the job listing they recently shared with us:
Reynolds+Myers is on the hunt for an experienced account manager/director — we call this role a Client Lead. This position is remote-first, meaning you can choose to work remotely or from our office in beautiful downtown Boise, Idaho. Because of the nature of our work, a candidate in the Boise-metro area is preferred.
Big picture, a Client Lead is responsible for helping clients get great work completed efficiently and effectively. Your days will be spent communicating with clients and the R+M team, brainstorming solutions, and generally making R+M indispensable to clients by providing clarity, establishing priorities, and compelling action.
What this job entails:
Understanding client business goals
Managing day-to-day communication between assigned clients and the R+M team
Collaborating with clients + the R+M team to provide insights and solutions to solve client challenges
Defining new projects
Nurturing relationships at all levels of client and partner relationships
Working with the R+M team to ensure high quality, on-target outcomes for clients
Tracking and managing timelines, success metrics, and budgets
Reporting to the Producing Artistic Director, the Marketing Manager is responsible for planning, developing and implementing all of BCT’s marketing, communications, and publicity activities. This person will build awareness and support for BCT’s artistic and educational programming, in order to drive philanthropy, earned income, and community engagement. BCT offers a great opportunity for a marketing professional to innovate and work with a highly committed team to deliver an exciting mission to Boise and beyond.
The Marketing Manager will be an experienced marketing and communications professional who will provide strategic leadership for this function while also rolling up their sleeves as a hands-on practitioner. We are a small staff, so a willingness to jump in and help in any situation is imperative for all of our staff.
The Marketing Manager will collaborate with the Producing Artistic Director, the Director of Development, and other team members on strategies and tools that enhance our engagement with existing supporters and continue to expand our audience. This person will be committed to the mission of BCT and excited to be a stakeholder in its continued growth.
Develop an annual marketing and communications plan with clear deadlines and action steps and clearly defined outcomes for success
Develop and implement marketing and communications campaigns related to programs, events and fundraising
Create email content and campaigns (including a monthly e-Newsletter), oversee email lists and segmentation, utilize content management platform (MailChimp) to schedule content and manage engagement and analytics
Maintain a robust and evolving digital presence for BCT, including:
Create a compelling content calendar and campaigns reflecting BCT’s goal to fuel audience growth
Manage existing social media platforms and identify new opportunities to remain current with trends and best practices
Work with the Director of Development on digital fundraising strategies
Create and update content for BCT’s website, collaborating with the web developer when necessary; utilize assessment tools such as Google Analytics to analyze website performance and identify improvements
Plan and coordinate all print, broadcast and digital advertising and listings
Collaborate with the Director of Development to secure media sponsorships
Maintain an active media relations program, including press releases and proactive relationship-building locally and nationally
Coordinate with our creative agency to oversee design and content for all community-facing print and digital materials including our website, postcards, season brochures, and social media