Brian | Idaho Ad Agencies

September 14, 2025September 14, 2025

In Play: Idaho Department of Commerce

The Idaho Department of Commerce is currently soliciting responses for two RFPs — one for Marketing Services and another for Public Relations.

Both are two year contracts, with the option to renew and extend up to a total of six years.

The Public Relations RFP response is due by October 1st, and the Marketing Services RFP is due by October 7th.

The Idaho Department of Commerce has set up a site to provide background information to potential bidders here: https://commerce.idaho.gov/rfp/

Also, a notable “unique consideration” found in the Marketing Services RFP:

The Idaho Department of Fish and Game (IDFG) and the Department of Parks and Recreation (IDPR) anticipate using this resulting contract. Anticipated annual usage by both agencies is approximately four (4) combined projects, governed by Project Service Orders (PSOs). These projects are generally education and awareness campaigns intended to be proactive about issues, promote new service offerings, and inform scheduled maintenance that will affect visitors, etc.

Good luck to those participating.

August 13, 2025August 13, 2025

Job openings at 116 & West

116 & West recently published new job openings on their website:

Account Coordinator
Boise, ID

The primary area of responsibility for this position is to provide support to the agency’s largest account, as well as day-to-day management of the agency’s various accounts. This includes providing administrative assistance and coordinating internal workflow, including maintaining a high level of awareness and organization of client activities, detail-oriented project management, and professional communication with key client contacts as needed.

The individual who fills this position must be driven and exemplify strong leadership qualities, be able to work in a fast-paced environment, handle stress well, multitask, and fit into the agency culture. This position is designed for quick growth, so the ideal candidate will come in hungry for opportunity and willing to put in the work for it.

Graphic Designer
Boise, ID

We are seeking a Graphic Designer who is passionate about strategic marketing and thrives in a fast-paced, results-oriented atmosphere. As part of the creative team, the graphic designer works on design and production for a wide variety of marketing solutions including print, TV, radio, digital campaigns and website design.

The graphic designer works independently on assigned projects, or as a member of a project team and directly with client services, to complete design requirements. The graphic designer reports to the creative director, with supervision from the art director.

Knowledge of production processes, with experience using digital illustration and layout software including Photoshop, Illustrator, InDesign, and other industry design and production software; reasonable drawing skills; printing processes and specification; paper specification; ink specification; familiarity with typestyles, type design and type specification; stock photography; computer retouching and image manipulation; art direction of original photography skills are desirable.

Full details about each position and how to apply can be found through their respective links above.

June 16, 2025June 16, 2025

Left unattended

I should have known better.

I left this site unattended for a while. It’s been pretty quiet, and there’s been no shortage of other things going on. You know, life and whatnot.

But in my absence, it seems some nefarious folks managed to weasel their way in, post some things they shouldn’t have, and generally cause a little havoc.

For those who may have seen any of that nonsense, apologies.

January 13, 2025January 13, 2025

News from the North

Advantage Advertising in Lewiston has a new owner.

The Lewiston Tribune recently reported that Michelle Ralston purchased the agency from Charles Christopher.

Ralston, who was previously the agency’s Media Director, will now serve as the agency’s main point of client contact and manage the agency’s accounts. Christopher will remain with the firm.

Advantage Advertising was founded in 1986 by Charles Christopher and Frank Bruneel, of Bruneel Tire Factory, with Christopher taking full ownership in 1987.

The transaction closed on January 1st.

Congratulations to Michelle, and everyone at Advantage Advertising.

April 30, 2024April 30, 2024

Double digit growth

Over the past few months Drake Cooper has seen notable staff growth, with sixteen recent additions to their team, including:

Kelsie Clegg, Creative Director
Tyler Penner, Designer
Gabe Silva Trevino, Senior Integrated Producer
Lauren Nopar, Project Manager
Nari Bowie, Human Resources Generalist
Dee Marunde, Production Artist
Kara Boonstra, Account Supervisor
Jamie Levey, Senior Copywriter
Mario Bibian, Senior Art Director
Harry Orton, Creative Director
Ginny Guzmán, Creative Resource Manager
Mandy Waldorf Graham, Executive Director of Strategy & Analytics
Amanda Yoon, Senior Strategist
Ben Ducey, Media Buyer
Corina Luna, Account Supervisor
Alyssa Hiller, Designer

Mindy Stomp, CEO of Drake Cooper, said about the recent hires, “When I look at these new hires, the diversity of experience excites me. By rough count, these new employees bring experience at 18 recognizable agencies, 32 recognizable brands, and education from eight universities previously not represented at Drake Cooper.”

Congratulations to all.

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