Hey Boise: Portland’s Talking Smack

Or, more specifically, the Portland Advertising Federation’s Rosey Awards:

Rosey Awards Website

This year, the PAF decided to have a little fun with the Rosey Awards website, throwing in a little ‘Our City is Better Than Your City’ attitude.

And Boise was one of their targets.

Now, the question to you, dear readers in Boise and beyond: Are you going to put up with this type of verbal abuse?  Should we engage in a war of words with our colleagues in Portland and beyond?

I say no.  And here’s what I suggest you do:

Make it better.  The strategy, the creative, the plan, the placement.  All of it — make it better.

If it’s good, make it better.  If it’s great, make it better.

The year is half over.  Now’s your chance to step it up.

When it comes down to it, the best way to get back at our friends and Portland is through the work.  That’ll be the best way to bitch-slap those granola-loving bike-riding hippies back into their drizzle-dodging cubicle world.

Oh, and PDX folks, nothing but love for you, nothing but love 😉

Job Opening: Web Designer/Media Specialist

Spotted recently on the Spokane/Coeur d’Alene Craigslist: Web Designer/Media Specialist.

We are a local/regional media company looking for experienced flash programmer/developer on a freelance/part-time or full-time basis. Work assignments will include graphic design, web development, producing web advertising campaigns and working with viral video.
Our company produces websites, on-line interactive programming, DVD’s (blu-ray discs), television commercials, promotional videos and more!

Full details about this position can be found here.

Spotlight on Creative: Curb It

If you’re in the Boise area, you likely saw at least a part of the Curb It campaign for the City of Boise.  The campaign’s creative, including identity, website, video, direct mail, collateral and handbook materials were developed by SOVRN Creative.  Public relations, events, community outreach and other related efforts were handled by Cronin & Associates.

Curb It Handbook

The campaign’s video can be seen on the Curb It Boise website.

A Challenge – The Update

Well, how did you do?

Did you treat anyone differently, or were you treated any differently last week?  If so, did it have any effect on you?

Feel free to comment away.