Our friends over at the Boise Weekly went all Paul Harvey on us and got the rest of the story on Woodland Empire Ale Craft and their dust-up with the Idaho Transportation Department over their craft brew sign:
This was one of those random thoughts that struck a while ago, and just won’t go away…
What percentage of the work that you do is billable quality versus portfolio quality? And what would it take to move the work that you do closer to the latter on a daily basis?
Now’s the time to speak up and be heard.
No, I have no control over who the Boise Advertising Federation invites to speak at any events, but if you’ve got an opinion, now’s the time to chime in and give them some feedback.
So, who would you like to hear speak at luncheons or other events this year?
Me? I’ve got a list that includes:
This list could go on and on. But my question to you, dear reader, is this: Who would you like to see and hear from at an event?
Okay folks, it’s your turn to chime in…
What have you seen lately that you liked? That interested you? That amused you?
What has left you scratching your head wondering why they did that? Or how?
What do you want to learn more about?
What can you do to push yourself farther?
What’s next for you?
Feel free to leave answers to any of these questions in the comments. Let’s see where this goes.
I received the following question via email recently, and felt it was worth passing along / opening up for discussion to the crowd at large:
Why do media buyers and ad agencies not invest more of their clients $$$ into Hispanic advertising on radio, TV and print in Idaho?