Category: new clients

Posted on

Mitchell+Palmer picks up ISU

As first reported by the Idaho State Journal, Idaho State University has selected Mitchell+Palmer for its first comprehensive, statewide marketing and advertising campaign.

According to the article, the school entered into an eight-month, $975,000 contract with Mitchell+Palmer last month, with the majority of that budget allocated to media placement.

The article also mentions that Mitchell+Palmer previously worked on projects for Boise State University for more than a decade, but given the size and scope of this new relationship with ISU, it seems safe to presume that Boise State has been relegated to the “former clients” category.

Posted on

So that explains the early season snow

We’re pretty sure the folks at Oliver Russell have been doing some form of a snow dance since, oh, mid-September. That’s when they announced that they were selected to lead public relations efforts for Tamarack Resort.

From their press release (that’s been sitting in the inbox for far too long):

Tamarack has been operated since 2010 by the Tamarack Municipal Association, which currently manages the ski mountain and golf course.  Several other companies operate lodging, real estate resale, and other guest amenities.  The resort is under the new ownership of New TR Acquisition Co LLC (NEWTRAC). NEWTRAC has hired Replay Resorts of Vancouver, B.C., to oversee operations at the resort.

“Oliver Russell brings creativity to our story and a longstanding commitment of investing in its community, which align well with how we intend to market and operate Tamarack Resort,” said Mariana Ishida of Replay Resorts.

Congratulations to Oliver Russell on the win.

Posted on

Lottery results are in

And it’s a split decision.

While we first got wind of this a couple of weeks ago, last Friday the Idaho Lottery made the news official:

Drake Cooper and CLM have both been awarded marketing services contracts.

Drake will handle all strategic planning and creative services while CLM will handle all media services.

From the folks at the Idaho Lottery:

“The current incumbent, Davies Moore of Boise, has been a pleasure to work with, has done an excellent job for the Idaho Lottery, and was in the running for elements of the contract going forward. However, good government practices require that we take significant contracts out for competitive bid when those contracts expire on their terms,” explained Idaho Lottery Director Jeff Anderson. “The announcement of our Intent to Award these contracts to both Drake Cooper and CLM was a result of their responsiveness to our Request for Proposals. I´m confident both local agencies will meet our marketing and advertising needs by providing the best value possible to the citizens of Idaho.”

“As a responsible state agency, the bidding process is healthy for us to achieve our goals and maximize our benefits to Idaho’s public schools and the State’s permanent buildings,” added Sherie Moody-St. Clair, Idaho Lottery Marketing Director. “We’re fortunate in Idaho that we have so many talented advertising agencies to work with. By separating the services, this unique idea will allow us the opportunity to have more resources available to provide responsible and effective marketing campaigns.”

Both contracts begin on January 1, 2013.

Posted on

Peppershock Picks Up the Idaho Stampede

The Idaho Stampede announced recently that they’ve selected Peppershock Media as their new advertising and creative services agency. From the Stampede’s release:

Peppershock will be responsible for working with the Idaho Stampede organization to develop new brand communications and advertising campaigns. In addition to local media buying, Peppershock has been given the responsibility of collaborating and developing marketing, advertising and promotional programs with Idaho Stampede corporate partners.

Read the full news release here.

Posted on

Idaho Lottery Awards Marketing Services Contract to DaviesMoore

Today the Idaho Lottery announced that, after a competitive review, they have awarded the Marketing Services Contract to DaviesMoore.

From the Idaho Lottery’s press release:

Idaho Lottery Awards Marketing Services Contract to DaviesMoore

Boise – The Idaho Lottery will begin its third decade of operations with a new marketing and advertising agency. This morning, during a regularly scheduled Idaho Lottery Commission meeting, the Idaho Lottery announced its “Notice of Intent to Award” a new, eighteen-month Marketing Services contract, with the possibility of two, one-year extensions, to the Boise marketing firm of DaviesMoore. With the new contract scheduled to begin on July 1, 2009, DaviesMoore replaces 19-year incumbent Drake-Cooper.

“The Idaho Lottery underwent a rigorous, diligent, and transparent process to make today’s recommendation,” stated Jeff Anderson, Idaho Lottery Director. “Today’s announcement of our Intent to Award this contract to DaviesMoore represents their ability to meet our marketing and advertising needs for the best value to the citizens of Idaho.”

After what was termed a spirited, professional competition from many well qualified agencies across all of Idaho, DaviesMoore received the recommendation from the Lottery’s evaluation committee and its Commissioners this morning.

“We see a powerful synergy taking place with DaviesMoore,” added Kym Pratt, Deputy Director of Marketing. “They have stable leadership mixed with a young, energetic creative team that we hope will bring a fresh approach to our advertising and continue to improve our efforts in new media and social marketing.”

Davies & Rourke and Marketing Media Group (MMG) combined firms to create DaviesMoore in March 2009.  Collectively, the two groups bring together over 65 years of advertising experience in Idaho.  As a firm, DaviesMoore currently has a staff of 14 employees and focuses on finding results driven marketing solutions based on strategic planning and careful brand management.

The contract, which had been held by Drake Cooper, will go into effect on July 1, 2009.  The contract is slated for an 18 month time period, with two one-year options for renewal.