The Future of Music in Advertising & Media
Call for nominations: Silver Medal Award
The IAF Silver Medal Award is presented annually by the Idaho Advertising Federation to an individual who has made outstanding contributions to advertising by advancing the industry’s standards, demonstrating creative excellence, and promoting social welfare.
Following receipt of nominations, the IAF Board of Directors selects a regional panel of Idaho judges to review nominees based on a number of criteria. Only one silver medal is awarded each year, and judges may elect not to award the Silver Medal in any given year.
The Silver Medal winner will be announced at the annual Rockie Awards Show hosted by the Idaho Advertising Federation on April 28, 2018. The recipient’s name is listed with other winners throughout the nation for presentation to the National Conference of the American Advertising Federation.
To learn more about the IAF Silver Medal Award, visit the Boise Advertising Federation website.
Please submit nominations by April 9 to:
Edward Moore, DaviesMoore
Edward@DaviesMoore.com
Mail nominations to:
Idaho Advertising Federation
Silver Medal Award Program
P.O. Box 2691 – Boise, ID 83701
NOTE: NOMINATIONS OF CANDIDATES DO NOT AUTOMATICALLY CARRY OVER FROM ONE YEAR TO THE NEXT. A PREVIOUS NOMINEE NOT RECEIVING SILVER MEDAL RECOGNITION SHOULD BE RESUBMITTED FOR CONSIDERATION IN SUBSEQUENT YEARS.
Job opening: Content Marketing/Account Coordinator
Duft Watterson in Boise is looking to add a Content Marketing/Account Coordinator to their team:
Position Description
The content marketing/account coordinator will integrate with the entire agency, but you’ll work directly with our Director of Content Marketing and Digital. You’ll help create engaging content, run campaigns focused on delivering brand awareness, improved search and audience conversions and coordinate/project manage projects across the entire agency.
And you are?
You love the craft of writing and running content campaigns. You eagerly learn the latest industry trends and jump in the help wherever needed and ensure projects are delivered on time and with the highest quality. You pay attention to details and know how to build and manage a mean project schedule.
Responsibilities:
- Create content for white papers, infographics, ebooks, emails, product demonstration videos, web content, multimedia presentations, etc.
- Lock arms with creative team to develop smart and effective content that drives conversions
- Absorb and understand clients and industry experts to do deep dives on their products and services.
- Willingly iterate and improve content based on market learnings and team feedback.
- Measure content campaigns against goals to meet digital conversions and client KPIs.
- Coordinate projects across the agency to assure they are delivered on-time and within budget.
Full details about the position and how to apply can be found in the original job listing.
Job opening: Digital Marketing & Media Specialist
From the DaviesMoore website:
DaviesMoore, a full-service marketing firm in Boise, is looking for a Digital Marketing & Media Specialist to work in a fast-paced, results-oriented atmosphere. The successful candidate for this role is a strategic thinker, has a knack for all things digital, and is task oriented enough to do the buying/billing/analytics in addition to digital marketing & media implementation. This person possesses a passion for the digital space and understands the many nuances that come with facilitating integrated media campaigns across paid, owned and earned media channels.
This individual will be a member of the DaviesMoore Media Team and report to the Integrated Media Director while working closely with other media team personnel. This position will also work closely with the Digital, Accounts, and Accounting teams to ensure that a variety of tasks are completed for clients across a number of different industries.
The right person for this position is able to be nimble and wear many hats, as well as fit into the agency’s established culture that promotes autonomy with results.
Key Responsibilities will include, but are not limited to:
- Research utilizing in-house tools as well as 3rd party data based on the needs of the Media Team.
- Creation of Email Marketing Campaigns and Newsletters.
- Work within multiple digital analytics platforms.
- Understanding CMS (WordPress) platforms and completing various tasks related to data entry and content upload.
- Create reports based on monthly/quarterly data across multiple digital platforms.
- Work closely with the billing team to match digital orders based on approved media plans/buys to received invoices.
- Curating Influencer lists for campaigns across a variety of social and digital channels.
- Implement social media campaigns and monitor client social media accounts for messages & engagements.
- Stay appraised of industry standards.
- Research emerging digital media trends and vet opportunities for clients.
Full details about the position and how to apply can be found in the job listing on their site.