116 & West is looking for a Junior Integrated Media Buyer to join their team. From the job description on their website:
Ideally, this candidate can work in a fast-paced, results-oriented atmosphere. (Nineties-era television show knowledge a plus.) The successful candidate for this role is also detail oriented, a strategic thinker, task oriented, possesses strong communication and negotiation skills, and has a working knowledge of Excel. We’d also love to see previous experience in a media-related field. We’d love to see experience with the Strata Media buying software, digital space (across paid, owned and earned mediums), Google AdWords and Marketing Research.
The Junior Integrated Media Buyer will have overarching ownership of the media buys, billing and executions for our clients, in addition reporting for our clients and working with internal teams and media partners. Lots of responsibility? Oh yeah. Lots of fun? Oh yeah. This role reports directly to the Director of Integrated Media and will work closely with the Client Service Team, Accounting Team, and Digital Team, as well as the rest of the integrated media department to make strategic recommendations, as well as ensure daily campaign management, reporting analysis, and optimization of all marketing and media plans and strategies.
Full details about the position and how to apply can be found here.
Our friends at 116 & West are still accepting applications for their 2021 Nonprofit Pro-Bono Partnership.
Each year, 116 & West partners with a nonprofit organization to to determine the best marketing solutions and strategy for their needs, and provides marketing services worth $50,000. The 2020 Partner116 program recipient was Big Brothers Big Sisters of Southwest Idaho. Past recipients have also included Family Advocates in 2018, and Boise Rock School in 2019.
Applications for the program will be accepted through November 30, 2020. The 2021 award recipient will be announced by January 16, 2021.
Full details about the program are available on the 116 & West website.
116 & West recently announced that they’ve added Vanessa Pollitt to their team as an Account Coordinator in their Boise office.
Prior to joining the agency she was a Brand Specialist with Bodybuilding.com, and spent roughly three years with the Pac-12 Network before that. Vanessa has an MBA from the University of Oregon, and a BA in Sociology from Cal Poly, San Luis Obispo, according to her LinkedIn profile.
With roots dating back to 1953, and more than a decade since their last big splash, DaviesMoore is evolving again.
DaviesMoore is now 116 & West: A Moore | Lodge Company.
Ownership of the independent agency remains the same and is reflected in the new name.
“The impetus of rebranding the firm was to highlight the contributions of our long-time partner and COO, Carolyn Lodge,” said Edward Moore, CEO and founding partner. “Additionally, we felt we could better position our agency as what it has grown into: an agency with regional and national clients throughout the western United States.”
With roots as the oldest advertising agency in Idaho, 116 & West will continue to provide integrated marketing services to companies with local, regional, and national footprints. “We have our most talented team in 20 years,” said Lodge, “and this new brand is a reflection of their vision and the future of our business.”
The name “116 & West” is a direct indication of the agency’s location: the 116th line of longitude. But the name also illustrates the agency’s direction and business vertical. 116 & West aims to be a premier agency choice for companies from the Rocky Mountains to the Pacific coast.
The decision to time the rebrand alongside the new year was purposeful. The agency wanted to align their new identity and business goals with the cultural attitude of new beginnings. The year 2020 also marks the tenth anniversary of Lodge’s partnership in the firm.
Learn more about the transition and new identity at www.116andwest.com.