Street level views of marketing & advertising in Idaho
The City of Boise has three opening for Communications Manager roles within various departments:
Library Communications Manager
Planning & Development Services and Department of Finance & Administration – Communication Manager
Parks and Recreation Communication Manager
Check out the individual job descriptions by following their respective links.
The City of Boise has an opening for a Graphic Designer. A partial description from the job listing on their website:
Designs and creates deliverables for print and web. Utilizes Adobe Creative Suite and Microsoft programs to produce files and formats for various output applications. Works from general outlines and descriptions to originate and develop layouts of graphic work. Researches data, develops and designs artwork, and writes copy. Performs quality control proofing. Revises design until acceptable results are obtained. Selects photographs for print processing. Plans layouts and writes printing specifications, including paper stock, size and face of type, binding systems, and multi-color reproductions. Readies projects to final output stage whether offset or digital printing, advertisements, environmental graphics, signage, vehicle graphics or multimedia applications. Assists with planning, organizing and implementing promotional programs or campaigns. Manipulates and formats photographic images in digital formats for electronic and/or web-based documents and applications. Works with management to determine web needs, design, content, application and forms. Designs new pages and graphics for web sites and maintains and updates existing web pages and web site content. Keeps informed of industry trends, best practices, comparative and competitive reviews, and evolving technologies. Consults with internal and external customers on project specifications, considering budget and end use.
For full details about the position and how to apply, see the original job listing.
The Idaho Statesman is reporting that Cronin & Associates has been selected by the City of Boise to conduct a publicity campaign for the city’s streetcar plan.
The campaign is budgeted at $90,000 and is expected to be approved at the City Council’s regularly scheduled meeting, according to the paper.
Interestingly, although not surprisingly, the Idaho Statesman is also quick to take a political slant with this news, noting that founder Brian Cronin is a State Representative (D), and has been involved in Democratic politics, working on campaign staffs for Mayor Bieter and Jerry Brady.
If you’re in the Boise area, you likely saw at least a part of the Curb It campaign for the City of Boise. The campaign’s creative, including identity, website, video, direct mail, collateral and handbook materials were developed by SOVRN Creative. Public relations, events, community outreach and other related efforts were handled by Cronin & Associates.
The campaign’s video can be seen on the Curb It Boise website.