Designs and creates deliverables for print and web. Utilizes Adobe Creative Suite and Microsoft programs to produce files and formats for various output applications. Works from general outlines and descriptions to originate and develop layouts of graphic work. Researches data, develops and designs artwork, and writes copy. Performs quality control proofing. Revises design until acceptable results are obtained. Selects photographs for print processing. Plans layouts and writes printing specifications, including paper stock, size and face of type, binding systems, and multi-color reproductions. Readies projects to final output stage whether offset or digital printing, advertisements, environmental graphics, signage, vehicle graphics or multimedia applications. Assists with planning, organizing and implementing promotional programs or campaigns. Manipulates and formats photographic images in digital formats for electronic and/or web-based documents and applications. Works with management to determine web needs, design, content, application and forms. Designs new pages and graphics for web sites and maintains and updates existing web pages and web site content. Keeps informed of industry trends, best practices, comparative and competitive reviews, and evolving technologies. Consults with internal and external customers on project specifications, considering budget and end use.
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