Lemonade

So, you’ve been laid off fairly recently?  You’re not alone, and you’re getting your own movie: Lemonade

Erik Proulx, former Senior Copywriter at Arnold Boston and driving force behind Please Feed the Animals went in search of laid-off agency folks to see how they’ve made a living, a life, and found happiness outside of the advertising world.

Hat tip to the many other outlets that have covered this already, including AdPulp, AgencySpy, The Denver Egotist, PSFK and many, many more.

On Award Shows

Our friends at The Denver Egotist have a great opinion on the state of award shows:  Award Shows Need to Evolve or Die.

And just in case you were wondering what their opinion really was, here’s a short snippet from the piece:

The problem with award shows right now is that although they celebrate creativity, most of the time anyway, they rarely consider context or effectiveness. And often, it’s not possible to really know the effectiveness of a big-budget branding campaign. So at the end of the day, the judging criteria is wide-open.

Take the time to read the entire piece.  Then, whether you agree or disagree, leave a comment and let Felix know.

For Your Reading Pleasure

To fill in the gaps between updates, I encourage you, dear Idaho Ad Agencies readers, to take a look at these sites to pass the time:

I’m sure you’ll find any number of other sites that you should start reading regularly by visiting any of the above.

Regularly-scheduled programming will resume soon.