As you may remember, earlier this year Drake Cooper and North by Northwest were casting a family from the Pacific Northwest for Adventures in Living — an online reality series to be developed for the Idaho Travel Council.
As it turns out, they found their family, and are just past halfway through the vacation/filming.
Among the areas that they’ve either visited or are scheduled to visit: Boise, Banks, the greater Island Park area, Sun Valley, Ketchum, Stanley, McCall, Hells Canyon, Lewiston, Coeur d’Alene, Wallace and Athol (Silverwood).
The full campaign is scheduled to launch in Spring 2010, complete with “Dedicated campaign website, complete with downloadable webisodes, podcasts, online maps and itineraries, e-coupons from statewide participants and communities and more.” They’ve had some good press of the production, including coverage by the Associated Press, NPR, Idaho Mountain Express, Idaho Business Review and more.
If you’d like to follow along with the rest of the trip, take a look at the Adventures in Living updates on Twitter.
It’ll be interesting to keep an eye on the rest of this as it unfolds, and the full campaign kicks off next spring.
The folks at the Idaho Travel Council, with the help of Drake Cooper and North by Northwest, want to send a family from Seattle on vacation in Idaho.
The catch? They’re going to film the vacation as part of a reality show on Idaho travel.
Still interested? Take a look at the Adventures in Living casting call page for all the details, submission requirements and such.
From their site:
The winning family will enjoy an all-expense paid, 8-to-10-day vacation in Idaho, including stays in Boise, Sun Valley, Coeur d’Alene and more.
The adventure vacation will be captured by a film crew to create a new web reality show. In addition to the trip, the family will receive spending cash, an adventure guide and a wake up call from life as you know it.
Filming will take place approximately June 19 – 29 and we are willing to make adjustments to this schedule to accommodate the right family, including working with their employer. As a thank you for participating, the family would be welcome to stay and enjoy Northern Idaho at no cost for three additional days – without the cameras.
Deadline for entry is May 7th.