Upcoming AIGA Event – The Quest for Quantification

Continuing at their typical break-neck speed, AIGA Idaho’s next event is coming up on Thursday, March 12th, featuring Rob Wallace, Managing Partner of Wallace Church, entitled The Quest for Quantification – Proving Design’s Return on Investment.

From the AIGA Idaho website:

Referred to as ‘the thought leader on design ROI’, Rob will share Wallace Church’s process and data. He then will lead an active discussion on the impact of proving design’s value. Can it be done? Should design be quantified? And what do we do with this information once we have it? Team discussion will lead to how quantifying design can be structured into your best practices.

All the details you’ll need:

Date: Thursday, March 12th
Time: 5:30 pm – 7:00 pm
Location: Boise State University, Liberal Arts Building, Room LA 106
– Members: Free
– Non-Members: $10
– Students: $5

Contact the folks at AIGA Idaho with any questions or for more information.