MVAF Event: Not Every One is My Customer

Magic Valley Advertising FederationThe Magic Valley Advertising Federation will be hosting a presentation by Jay Longwell, President of Stratus Launch Marketing, titled “Not Every One is My Customer” on Thursday, September 9th.

From the MVAF’s event description:

Great marketing communications are nothing more than engaging people in a way that’s meaningful to them. It’s about communicating solutions, not product specs. It’s about connecting with true customer needs, not “speeds and feeds” whether it’s through words, music, or pictures or on television, radio, in print, or via the Internet.

This event will be held at the Shilo Inn in Twin Falls.  Check in is scheduled for 11:30 a.m., and the presentation will begin at noon.  Cost is $10 for members and $25 for non-members.  RSVPs are requested by Wednesday, September 8th, and should be directed to Debbie Currier at 208-404-3528, or via email to