Headline Roundup for April 24rd

TiVo Promotes Ads It Hopes You’ll Talk to, Not Zap – via The New York Times

Counterpoint: Putting ‘Media’ Back Into Social Media – via Ad Age

How Network TV Will Reinvent Itself – via BusinessWeek

Digital Agencies Stay Optimistic on Client Budgets – via Adweek

Media Coverage of Treasure Valley Agencies

Today finds a larger than normal amount of coverage in the news and media world about agencies in the Treasure Valley, and what they’re up to.  For example:

In today’s Idaho Statesman:

A feature story was done on the Imagine campaign that Stoltz Marketing Group did for the Susan G Komen Race for the Cure.  It highlights each of the survivors who are featured on the billboards, posters and other materials.

Rhea Allen, President of Peppershock Media, contributed an article to the Statesman’s Starting Up weekly series.

And, from the Seattle Post-Intelligencer’s website:

Drake Cooper is developing an online reality series for the Idaho Division of Tourism, and is on the lookout for a Seattle family to visit the state in mid-June.

A Question for the Agency Types

If the Idaho Ad Agencies blog were to offer a specific day/time each week where you could call in and share any information, news, or stories about your agency that you’d like to share with the world at large, would you have an interest in that?

Depending on the interest level, it could take the shape of either direct calls, one-on-one, or a weekly conference call where anyone / everyone could be involved.

Feel free to either leave a comment or send an email with any thoughts.  Hair-brained idea?  Yeah, probably.  But then again, that’s how some of the best ideas get their start…

Headline Roundup for April 21st

IPod Didn’t Kill The Radio Star – via MediaPost

Dear Bev: Are there any particular skills ad agencies are looking when they hire for digital media jobs?– via MediaPost

How-To: Leveraging 2009’s Top Digital Trends – via MarketingVOX

Spotlight On NW Creative: 100th Mariners Commercials – via AdPulp

Pizza Hut ‘Twintern’ to Guide Twitter Presence– via MediaPost

REMINDER: AIGA’s Drink for Design

Just a quick reminder that AIGA Idaho’s Drink for Design event is coming up on Thursday April 23rd.  Details about the event can be found on the original post.