Author: Brian

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A little Jelli in the middle

A few months ago we wrote about Jelli’s upcoming expansion into Boise, and the new positions they were looking to fill. Then, more recently, our friends over at Boise Dev shared that Jelli would be moving into the then-vacant first floor space in the Drake Cooper building.

And now, they’ve made it official.

On Wednesday, June 7th, Jelli held a ribbon-cutting ceremony at their new office, according to the Idaho Business Review.

Photo credit: Jelli via IBR

With Drake Cooper occupying the floors directly above and below them, we’ll let you fill in the blanks on the sandwich-related jokes.

Congratulations to Jelli on the expansion, and welcome to Boise.

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Making waves in the talent pool

These days it’s hard to keep up with all the comings and goings in the agency world. But every once in a while someone makes a big enough splash that it sends waves throughout the entire pool.

This is one of those.

Recently, Mitchell + Palmer announced that Joe Quatrone will be joining their team as Creative Director. Joe, for those who may not be familiar, was a longtime Creative Director at Drake Cooper, before moving from Boise to Seattle about eight years ago. In Seattle, Joe worked at GreenRubino for several years, before branching out on his own with Artists, Vagrants and Thieves in 2015.

Joe brings more than 25 years of experience and additional creative muscle to the Mitchell Palmer team. Over the years he’s worked with clients such as Microsoft, Xerox, Hewlett Packard, Micron, Delta Dental, Coast Hotels, Idaho Lottery, United Dairymen of Idaho, Idaho Tourism, Boy Scouts of America, the LDS Church and many more.

The folks at Mitchell Palmer are obviously pleased with Joe’s decision to join their team. “We’re extremely pleased to have Joe as part of our team,” said Tom Donahoe, Creative Partner at Mitchell Palmer. “We’ve been recruiting Joe for many years, and the lure of low pay and impossible hours proved too irresistible,” he added.

Congratulations, and welcome back Joe.

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2017 IAF Silver Medal Award Winner

For those who may have missed it, this year’s IAF Silver Medal was awarded to Rick Magnuson, co-owner and managing partner at MSVM Group in Pocatello.

The Silver Medal Award is presented to an individual who has demonstrated creative excellence, promoted social welfare and has made outstanding contributions to advertising by advancing the industry’s standards.

From a recent article in the Idaho State Journal about the award:

Magnuson began his professional career in 1994 at Steele, Stoltz & Associates in Pocatello before launching his own marketing agency with Mike Sanders in 2005. MSVM Group specializes in all facets of marketing communications. It has received national creative recognition for clients in economic development, financial services and health care categories, in addition to multiple IAF Rockies Awards.

Magnuson is past president of the Pocatello Advertising Federation and has served as vice chairman of the IAF Board of Directors since 2011. He graduated in 1992 from Idaho State University, where he currently serves as an adjunct professor in the Department of Communication, Media & Persuasion.

Congratulations, Rick.

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Rockie Awards — The Winners

And just like that, another Rockie Awards Show is in the books. Awards were won, merriment was had, and hangovers were almost certainly installed.

Congratulations to all of the winners at last weekend’s show. To see all of the winning work, check out the 2017 Rockie Award Winners site.

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Call for nominations: IAF Silver Medal Award

It’s that time of year again. The Idaho Advertising Federation is accepting nominations for the IAF Silver Medal Award. Details below:

The IAF Silver Medal Award is presented annually by the Idaho Advertising Federation to an individual who has made outstanding contributions to advertising by advancing the industry’s standards, demonstrating creative excellence, and promoting social welfare.

Following receipt of nominations, the IAF Board of Directors selects a regional panel of Idaho judges to review nominees based on the criteria that follow. Only one Silver Medal is awarded each year, and judges may elect not to award the Silver Medal in any given year.

The Silver Medal winner will be announced at the annual Rockie Awards Banquet hosted by the Idaho Advertising Federation on May 13, 2017. The recipient’s name is listed with other winners throughout the nation for presentation to the National Conference of the American Advertising Federation.

IAF SILVER MEDAL AWARD CRITERIA

WHO IS ELIGIBLE?

  • The Nominee must have achieved success in an advertising agency, for an advertiser or in broadcast or publishing.
  • He or she shall have shown consistent creativity and have worked to raise the standards of the advertising profession.
  • He or she shall have been active in civic, religious, or other groups dedicated to social welfare and must be currently active in advertising.
  • The Nominee need not be a current member of the Idaho Advertising Federation.

HOW TO SUBMIT A NOMINEE?

Please submit nominations on 8.5″ x 11″ pages outlining in detail the extent to which the Nominee has met or exceeded the Silver Medal Award Criteria. You are encouraged to expand on the Nominee’s experience and contributions to such degree that judges will be fully informed. Please be advised that abbreviated nominations may be dismissed as insufficient to demonstrate a Nominee’s true qualifications.

Provide the Nominee’s name and company affiliation on a cover page with the contact information of the nominator, followed by all pertinent qualifications of the Nominee for consideration on subsequent pages.

You may submit nominations by email to Bob Rosenthal, Scripps Media at Bob.Rosenthal@scripps.com or mail nominations to:

Idaho Advertising Federation
Silver Medal Award Program
P.O. Box 2691
Boise, ID 83701

Please submit nominations no later than Monday, April 24, 2017. Nominations received after this date may not receive consideration. Should you require additional time to complete a nomination or if you have questions, please contact Bob Rosenthal at 208.947.5405.

NOTE: NOMINATIONS OF CANDIDATES DO NOT AUTOMATICALLY CARRY OVER FROM ONE YEAR TO THE NEXT. A PREVIOUS NOMINEE NOT RECEIVING SILVER MEDAL RECOGNITION SHOULD BE RESUBMITTED FOR CONSIDERATION IN SUBSEQUENT YEARS.