Category: agency news

Posted on

New hire at Hanna & Associates

Hanna & Associates in Coeur d’Alene has added Ian Shea to their staff.

Ian was most recently at 14Four in Spokane, Washington, and joins Hanna & Associates as a web developer. He has worked on interactive campaigns for clients such as Harley Davidson, the NFL, Slim Jim, McDonald’s and the Department of Homeland Security. Ian is a graduate of Eastern Washington University with a BA in graphic communication.

Congratulations Ian.

Editor’s note: This was originally written as a “new hires” (plural) post, but after a quick spin through LinkedIn, it appears that the second one was a short-lived stint an Hanna.

Posted on

New Cooks in the Oliver Russell kitchen

Oliver Russell has added two new — but presumably unrelated — Cooks to their staff:

Dave Cook Dave Cook joins the shop as its new Creative Director. His portfolio of work includes design, branding, advertising and interactive work for clients including Blue Cross of Idaho, the Cleveland Browns and Indians, Alcoa, Hewlett-Packard, Simplot, Lucky Bums Outdoor Gear for Kids, United Way of Treasure Valley, Big Brothers Big Sisters of America, Susan G. Komen for the Cure, and Create Common Good.

On Dave joining Oliver Russell, President and Founder Russ Stoddard said “Dave’s got a creative mind and an incredibly generous spirit – he’s the perfect fit for Oliver Russell.”

Jesse CookJesse Cook has also joined Oliver Russell, and will focus his efforts on strategy and development in Oliver Russell’s digital marketing practice. Before joining the firm he was with Ocean Media in Huntington Beach, CA, where he worked as a digital media planner and buyer.

On Jesse, Russ said “Jesse has the kind of cutting-edge digital media experience you don’t usually find in Boise, a great add to our company offering.”

Congratulations to both.

Posted on

Hey Look, the Vaughans have new titles

Now we all know that husbands and wives get promotions or new jobs all the time. These two just happened to do it at – or around – the same time.

First it was Tanya Vaughan, who recently became VP, Digital Marketing Services at DaviesMoore. Previously she was Director of Marketing at Cradlepoint, and prior to that was Vice President of Marketing at Bodybuilding.com.

Shortly thereafter, Shane Vaughan left Balihoo, where he served as Chief Marketing Officer, to become President of Ecommerce at Agri Beef.

Congratulations to both. And no squabbling about who has the better job title.

Posted on

New hire at SOVRN Creative

Travis Dryden has joined the SOVRN Creative ranks, advising and supporting both current and future SOVRN clients with a combination of account planning, strategic marketing and creative development specializing in content creation and management.

From his bio on the SOVRN website:

Travis comes to SOVRN with over 20 years of big agency, small agency, startup and military leadership experience in his messenger bag. He’s developed award-winning go-to-market, branding, and targeted B2B and B2C campaigns across a number of industries including agriculture, high tech, automotive, construction and building, retail, education, insurance, healthcare, action sports and consumer lifestyle. In his diverse career, Travis has contributed to the success of Apple, Boeing, Discovery Center of Idaho, Goodyear, Idaho Conservation League, Intel, Jim Beam, Simplot, Lowe’s, Micron, Microsoft, Motorola, Nike, Oakley, T-Mobile and others.

Congratulations Travis.

Posted on

IdahoRadioNews: Fall book results

Meridian radio towers
Meridian radio towers

You can scope out the 12+ results over here, but I’ve compiled a quick scorecard of winners (and losers) in areas folks care about.

  • Adults 25-54
    1. KSRV/96.1 Bob FM – Impact
    2. KCIX/Mix 106 – Peak
    3. KSAS/103.3 Kiss FM – Peak
  • Women 25-54
    1. tie – KCIX/Mix 106 – Peak
      tie – KSAS/103.3 Kiss FM – Peak
    2. tie – KXLT/107.9 Lite FM – Peak
      tie – KWYD/Wild 101 – Impact
      tie – KIZN/Kissin’ 92.3 – Cumulus
  • Men 25-54
    1. KSRV/96.1 Bob FM – Impact
    2. KQXR/100.3 The X – Journal
    3. KBOI/NewsTalk 670 – Cumulus
  • Mornings 12+
    1. KCIX/Mix 106
    2. KBOI/NewsTalk 670
  • Mornings W25-54
    1. tie – KCIX/Mix 106
      tie – KSAS/103.3 Kiss FM
  • Mornings M25-54
    1. KQXR/100.3 The X
    2. tie – KCIX/Mix 106
      tie – KSRV/96.1 Bob FM

A couple of other battles of note: The country battle was a bit of a split decision – KQFC won 12+, but KIZN won among women. KAWO, which was the big story in the last book fell off a bit in most demographics.

Lite FM handily topped KJOT among Christmas stations.

The story of this book might be a collapse at KKGL. As noted above, the station was topped in mornings among men by Mike & Kate on KCIX. Traditionally KCIX is strong with women in the morning and the syndicated Bob & Tom sees big strength among men – but in this book KKGL lost significant ground – with KKGL losing well more than half of its ratings points in the daypart. In another fluke, among 12+, KJOT beat KKGL – though KJOT was fueled by Christmas music, something they can’t sustain in the spring.

For the four groups, Impact and Peak have much to celebrate. Journal and Cumulus have a few bright spots but also feel like they have some work to do I’d imagine.