Category: agency news

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What’s happening outside of the Treasure Valley

Admittedly, too much of what I write about is focused on Boise and the Treasure Valley. It’s where I live, it’s where I work, so it just happens. I am curious, however, if anyone is willing to share information on what’s happening outside of this area.

Northern Idaho? Eastern Idaho? Sun Valley? Anyone?

Case in point — Advantage Advertising. Their website has been “under construction” for longer than I can remember. Anything new up there?

Feel free to send me any updates. As always, you’re welcome to do so in either a credited role or anonymously.

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New Agency Addition

FusionSet is the most recent addition to the agency list here at the Idaho Ad Agencies blog. FusionSet was founded in 2006 and offer services that include “marketing planning and implementation, collateral development, publications management, public/media relations, creative development, copywriting and editing, and media planning and buying.”

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Lots of new faces at Oliver Russell

Yes, its been a while since I’ve made the “who’s in, who’s out” rounds, but there are enough changes within the past month that make it worth noting:

Mike Landa has joined Oliver Russell & Associates as an associate director. Most recently, Mike was a graphic designer at Pete Wilson DesignWorks, and prior to that he owned his own shop – Occupancy 66.

John Liebenthal has been promoted from senior writer to associate director over at Oliver Russell.

Julie Robinson has joined Oliver Russell as a public relations manager.

Jennifer Seavey has signed on with Oliver Russell as an account services director for Hewlett-Packard. She joins Oliver Russell most recently from the Overland Agency and CMD.

Jesse Huffman is the newest face over at Oliver Russell, joining the shop as a graphic designer. He is a recent graduate of Montana State University.

That’s all of the new faces over there that I’m aware of. Are there others that I’ve missed?

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Live Large, Give Large Campaign

For those of you that may have been hiding under a rock for the past few days, let me get you up to speed…

ABC‘s television show Extreme Makeover: Home Edition is here in Idaho this week. They are working on a home for the Stockdale family of Middleton. CBH Homes is building the new home for the family this week, and as part of the campaign to promote this project, they’ve been working with es/drake to develop the Live Large, Give Large campaign.

This campaign is promoting the fact that the show is here, that things are happening, and is also encouraging the readers to get involved through donations of goods, services, time, or monetary means. If you’d like to know more about what es/drake has done leading up to this point, take a look at their website. If you’d like to get updates on the project itself, take a look at CBH Homes’ website.

On a side note, I have to say that this has been a very effective PR campaign as well. This project has received a tremendous amount of (well deserved) press coverage over the past couple of days. I fully expect this coverage continues until the busses are moved on July 18th.

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New additions to the site

I’ve finally gotten around to doing a few updates here, including adding a few new shops to the list of agencies in Idaho. In no particular order, they are:

Fuel 3 Advertising
Donahoe Pace & Partners (that one’s for you, George)
Peppershock Media Productions

If there are others that I’ve missed, by all means let me know.

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