In the interest of full disclosure

Some of you know me. Many of you do not.

For those that don’t, here’s a brief introduction. My name is Brian Harrison.

When I began publishing this blog, I was little more than an interested observer of the agency business here in Idaho. I had worked for Stoltz Marketing Group many years ago, and as such was familiar with many of the players around town. I’ve had a day job that has allowed me the chance to keep up on the ins and outs of this business, and natural curiosity about how the whole Web 2.0 thing will affect the work that local agencies are doing.

Well, that’s all about to change.

As of Monday morning I’ll no longer be merely an interested observer. I’ll have skin in the game, so to speak.

I’ve accepted a position with Closed Loop Marketing & Advertising.

Is that going to change what I do on this site? Probably.

Obviously, I won’t be writing about what’s happening inside the agency — that would be nothing short of career suicide. I will most likely keep up on who is coming and going, job openings, and other assorted news. Also, if I see a particularly good, or bad, campaign, I’m still going to call it as I see it.

Even in a “smaller” business community such as Boise, I think we still need to be able to pat each other on the back once in a while, respectfully call bullshit when appropriate, and raise the level of discussion, and consequently the quality of the work.

With that being said, have a good weekend everybody.

Wicked Twisted Road

“WE WANT MORE POSTS” — Anonymous comment. Thursday, February 15th, 2007.

First off, thank you. This type of comment, to me at least, says that what I’ve been doing with this blog for the past year or so is of interest to you, dear readers. And, while you may not always agree with thoughts, comments or opinions, you’ve taken the time to get involved in the discussion. For that, I say “thank you” to you.

Now, let’s see where we can go from here.

The offer is still open — if you’d like to contribute something to this blog, you’re welcome to do so.
If you’d like to show off some of the work that you’ve been doing, feel free to send it my way.

Also, here’s a thought for you — whenever the advertising/marketing industry as a whole goes through any large-scale changes (think the rise of interactive work in the mid- to late-nineties), those same changes seem to trickle down to the local level a couple of years later.
We’re now about two years into the rise of the Web 2.0 world, which, if history serves as a guide, means that it will start to impact the local agencies at any time, if it hasn’t already. Who is best positioned to take advantage of this? Will it have an impact on anyone’s business?

By the way, the title of this post is also the title of a song. Bonus points to anyone who can name the band. Even more points if you can do it without looking it up online.

THINK BIG! — The Update

So the THINK BIG! billboards around Boise were indeed for Big-O Tires.

No, they are not for Micron Technology, as had been mentioned in the previous comments. I think the confusion came from the fact that these were also running on the digital billboards near the Connector and also on State St. This billboard was immediately followed by a recruiting billboard for Micron.

End result? It generated some interest, but the payoff was incredibly poor. Decent concept but the execution leaves quite a bit to be desired.

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What have you done lately — Jeremy James

So I asked the question a couple of weeks ago, and Boise designer Jeremy James is the first to answer.

With a love of snowboarding and a knack for design, Jeremy entered these two designs into the Ride Snowboards Snowboard Art 5 contest. His Robot design finished in the top 50, and is featured in the Top 50 gallery on the Ride Snowboards website.

Well done Jeremy!

Robot Snowboard Design Scary Ride Snowboard Design

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