For your reading pleasure

From our friend and colleague Dan Goldgeier’s latest View from the Cheap Seats column on Talent Zoo:

Advertising Is A Business Full of Generalists, Specialists, and Listlessness

Good Read

From our friends at AdPulp: Hire A Copywriter, Or Paddle The Ship With One Oar

Come to think of it, after reading that piece I’m pretty sure this site could use a lot of help from a real copywriter. But I digress…

Interestingly, as evidence that the secret to good writing is rewriting, bonus points are up for grabs to anyone who can share with the class what they think the original title of the AdPulp piece above was.

Employment Outlook for Graphic Design

A handly little infographic on the Employment Outlook for Graphic Design. Thanks to Graphic Design for allowing this to be shared, and a hat tip to Von Glitschka for the find.

Graphic Design Outlook Infographic

Media Buying – The Next Great Battle

Over at The Toad Stool, our friend Alan Wolk offers up an insightful perspective on the convergence of broadcast television and the web, and the inevitable battle that is shaping up between the two.

The Next Big Battle: Media Buying

Even though no one really has all the answers right now, this piece will get you thinking. Take a few minutes and give it a read.

Signs of Life?

There might just be, according to a recent New York Times article.

Marketers Celebrate Glimmers of Recovery