Recurring recognition for Advantage Advertising

For the fifth time in the past four years, Lewiston’s Advantage Advertising has been recognized by Bleacher Report for their football marketing work on behalf of their clients. The agency’s poster designs for the University of Idaho Vandals and University of Wyoming Cowboys placed at number 5 and number 13 respectively.

“Now Idaho can also lay claim to having one of the best schedule posters for 2015, one that creatively uses its state’s unique shape as a way to highlight its best players,” commented Feature Columnist Brian Pedersen on BleacherReport.com in ranking Idaho at #5. The Idaho poster can be viewed here.

“Wyoming had last year’s top-ranked schedule poster, and the Cowboys have another good one for 2015…It’s a great mix that is closely associated with the Cowboys, and to drive this home there are actual cowboys with lassos riding out from the prairie,” he commented on the #13 Wyoming ranking. The Wyoming poster can be viewed here.

The 2015 poster designs, created by Advantage’s Lead Designer Nathan Allen, mark the fifth time in the past four years that Advantage Advertising has been ranked nationally by Bleacher Report. All 50 ranked 2015 posters can be viewed here.

Last year, the agency’s design for the University of Wyoming Cowboy football poster was ranked #1 nationally. Previously, the agency’s designs for the University of Idaho Vandals ranked at #4 in 2012, and the Wyoming Cowboys ranked #17 in 2013.

Advantage Advertising has served as agency of record for U of I Athletics since 1995 and for the U of W Athletics since 2012, and was recently selected by the Colorado State University Athletic Department to develop its new marketing programs.

2015 Silver Medal Award Recipient: Jamie Cooper

Jamie Cooper, CEO of Drake Cooper, was the recipient of the 2015 Silver Medal Award from the Idaho Advertising Federation at this year’s Rockie Awards Show.

For those who may have missed it, here’s the video introducing this year’s winner:

Congratulations, Jamie.

2015 Rockie Awards: The Winners

For those who weren’t able to make it to this year’s Rockie Awards, we got our hands on the full list of winners. A few highlights:

Oliver Russell took home Best of Show for their Woodland Empire Ale Craft work.

Drake Cooper also took home their fair share of awards, as usual. In addition to their Rockies haul, the 18 Summers campaign also took Best of Show at the 2015 District XI American Advertising Awards.

The full list of winners can be found here.

Congratulations to all.

Call for nominations: Silver Medal Award

Nominations are currently being accepted for the Silver Medal Award, presented annually by the Idaho Advertising Federation to an individual who has made outstanding contributions to advertising by furthering the industry’s standards, creative excellence, and responsibilities in areas of social concern.

Call for Nominations: Silver Medal AwardPlease submit nominations on 8.5″ x 11″ pages outlining in detail the extent to which the Nominee has met or exceeded the Silver Medal Award Criteria by April 10th. You are encouraged to expand on the Nominee’s experience and contributions to such degree that judges will be fully informed. Please be advised that abbreviated nominations may be dismissed as insufficient to demonstrate a Nominee’s true qualifications.

Provide the Nominee’s name and company affiliation on a cover page with the contact information of the nominator, followed by all pertinent qualifications of the Nominee for consideration on subsequent pages.

You may submit nominations by email to Bob Rosenthal, Cumulus Media at bob.rosenthal@cumulus.com or mail nominations to:

Cumulus Media
Bob Rosenthal
1419 West Bannock
Boise, ID 83702

Belated Recognition for Advantage Advertising

In August, Advantage Advertising’s work for  the University of Wyoming was recognized by the Bleacher Report in their ranking of the top 50 college football team schedule posters for 2014. Advantage Advertising’s work for Wyoming was ranked number one in the nation by Bleacher Report.

This isn’t the first time Advantage Advertising’s work in the college sports arena has been recognized. In 2012, the agency’s design for the University of Idaho Vandal football schedule poster ranked number four, and last year the design for the Wyoming Cowboys football ranked 17th.

Also, earlier this year, FootballScoop.com ranked Advantage Advertising’s web design work for Wyoming football’s signing day graphics as number three in the nation.

Well done folks. Well done.