Idaho Ad Agencies

So the THINK BIG! billboards around Boise were indeed for Big-O Tires.

No, they are not for Micron Technology, as had been mentioned in the previous comments. I think the confusion came from the fact that these were also running on the digital billboards near the Connector and also on State St. This billboard was immediately followed by a recruiting billboard for Micron.

End result? It generated some interest, but the payoff was incredibly poor. Decent concept but the execution leaves quite a bit to be desired.

Technorati tags: big-o tires, micron technology, outdoor advertising, digital billboards

So I asked the question a couple of weeks ago, and Boise designer Jeremy James is the first to answer.

With a love of snowboarding and a knack for design, Jeremy entered these two designs into the Ride Snowboards Snowboard Art 5 contest. His Robot design finished in the top 50, and is featured in the Top 50 gallery on the Ride Snowboards website.

Well done Jeremy!

Technorati tags: ride snowboards, snowboard art 5 design contest

Okay, I’ll bite.

I’ve seen a few of the “THINK BIG!” billboards around Boise recently. If you haven’t seen them, they basically consist of the words “THINK BIG!” in bold, black capital letters on a yellow background.

Now, who are these for, you might ask? I don’t know.

At first I thought it could be the University of Idaho, but their “No Fences” campaign is already in full swing, including billboards/outdoor.

Gold’s Gym? They use yellow and black, but the font doesn’t really match their previous work.

Any other guesses? Thoughts?

Technorati tags: outdoor advertising, university of idaho, golds gym

As I’m sure you are well aware of by now, there’s all kinds of morning-after buzz about the Super Bowl ads. I’m going to stay out of the fray, but will point you to any number of sites where they’re up for discussion, such as Adrants, American Copywriter, AdPulp, AdLand, and Adweek, just to name a few.

Locally, Don over at Idaho Radio News has picked up the ball and is running with it (pun intended) on the discussion, including the spot for Eagle River Mortgage.

Rants? Raves? Something in between? Comment away.

Oh, and you can watch all of the national spots over at ifilm.

Technorati tags: 2007 super bowl advertising, adrants, american copywriter, adpulp, adland, adweek, idaho radio news, eagle river mortgage

Jeannie Miller has joined Blueline Grassroots Marketing as an Account Manager. Prior to joining Blueline, she most recently served as the Ada County Field Canvass Director for the Idaho State Democratic Party.

Congratulations Jeannie.

Technorati tags: blueline