Young Are Most Receptive To Online Coupons – via MediaPost
TiVo: Viewers Don’t Skip Engaging Ads – via MediaPost
Product Labels: Missed Marketing Opportunity – via MediaPost
For One Ad Net, the Web Isn’t Enough – via Adweek
Study: TV, Mags Ads More Effective Than Online Ones – via Mediaweek
Packaged Goods Giant Yanks $20MM from TV, Invests in Online Video – via MarketingVOX