Author: Brian

Posted on

Ready to teach your future team members?

Here’s your chance.

The Department of Marketing at Boise State University is looking for someone to teach an Advertising Agency Operations course this fall. The class is scheduled for Monday evenings from 6 p.m. – 9 p.m.

Previous teaching experience is not required, but they do need someone who has advertising industry experience and a Master’s degree, though the latter can be in any field.

A short course description, for those who are interested:

MKTG 401 ADVERTISING AGENCY OPERATIONS (3-0-3)(F,S). Understand how an advertising agency works, conduct market research, generate insights for creative action, and write a strategy and communications brief for a national brand. PREREQ: MKTG 301 or PERM/INST.

For more information or to submit your name for consideration, contact Dr. Kirk Smith, Chair of the Department of Marketing and Professor at Boise State University.

Posted on

In case you missed it — Allyship & Action Summit

A replay of the live stream of the Allyship & Action Summit is now available.

Watch it here, or on YouTube.

Posted on

Job opening: Digital Media Coordinator

CLM Marketing & Advertising is looking for a Digital Media Coordinator to join their digital media team in Boise. From the job listing:

The perfect candidate will be versed in the standard tools and skills of digital media buying, but even more importantly, they will be a continuous learner and creative problem solver who loves facing new challenges.

Responsibilities

  • Digital paid media placement/management
  • Digital media planning
  • Marketing automation
  • Reporting

Basic qualifications

  • Minimum 1 year of experience in standard digital advertising platforms: Facebook Ads Manager, Google Ads, etc.
  • Excellent organizational skills and habits
  • Proven verbal and written communication skills
  • Strong analytical tendencies and problem-solving skills

Preferred Qualifications

  • Understanding of standard digital advertising tactics: display, remarketing, search, video, native, paid social media, OTT, etc.
  • Experience in email marketing and marketing automation
  • Understanding of digital tracking and analytics (experience with Google Analytics, Google Tag Manager, pixels and other tracking tools a plus).

Full details about the position and how to apply can be found in the original job posting on LinkedIn.

Posted on

Allyship & Action Summit

Came across this recently on Twitter, and felt it was worth sharing here:

We’re still not past the systematic racial challenges of the advertising industry. How do we sustain racial conversations and educate beyond, “black tile tuesday.”

The Allyship & Action Summit will be a source of information on allyship and providing tangible next steps on anti-racism in ad land for all.

WHEN
June 18, 2020
12:50 PM EST – 4:05 PM EST
Youtube Stream x Zoom Workshops

The summit will be live-streamed through YouTube, and workshops will be facilitated through Zoom. Workshops will be first-come, first-serve on the day of the event.

Who is invited?
Everyone in the advertising industry from account managers to the c-suites; freelancers, agencies, production companies, brands – everyone.

How much is it?
No costs, everyone apart of this virtual conference is volunteering their time to support the freelance community.

Learn more and register for the conference at https://www.freelancercybersummit.com/events/allyship-and-action