Author: Brian

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Client-side job opening: Marketing Communication Specialist

Blue Cross of Idaho has an opening at their corporate headquarters in Meridian for a Marketing Communications Specialist. From the job listing on their website:

Position Description

To execute marketing plans, projects, and materials that support Blue Cross of Idaho’s goals and overall strategic business plan.  Perform a broad variety of outbound related marketing activities and operate within a deadline driven environment.  Manage marketing projects, initiatives, and events from concept to completion with guidance.

Position Requirements

Required Experience:

  • Three years marketing and communications (within a creative agency or corporate marketing setting or public relations agency).

Required Education:

  • Bachelor’s Degree (preferably in marketing, communications, advertising or business-related field)

Required Knowledge, Skills and Abilities (KSAs):

Knowledge:

  • Executing marketing strategies
  • Marketing tools and techniques

Skills:

  • Marketing
  • Social Media
  • Development of creative materials
  • Media Buying
  • Verbal & written communication
  • Writing, editing, and proofing
  • Project management
  • Organization
  • Negotiation
  • Detail oriented
  • Presentation
  • Initiative
  • Problem solving
  • Microsoft Word – Intermediate
  • Microsoft Excel – Basic
  • Microsoft Outlook – Basic

Ability to:

  • Work with internal and external staff to manage the design and production of marketing materials including advertising, direct mail, product collateral, and web content
  • Brand, position, and target marketing materials for diverse audiences and market segments
  • Prepare and manage timelines for marketing projects
  • Ensure that all creative materials undergo brand review and adhere to brand guidelines
  • Write and edit complex materials for an audience with varied understanding and/or education
  • Work with sales teams (both direct and indirect channels) to develop supporting materials, activities, and lead generation
  • Work independently
  • Establish rapport and work effectively with all levels of staff, both internally and externally
  • Prioritize multiple projects
  • Meet and deliver on tight deadlines

Full details about the position and how to apply can be found on Blue Cross’ online career portal.

Disclosure: Blue Cross is a client at my day job.

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New hires at Rizen Creative

It seems there’s a bit of a hiring spree taking place these days. In some of the more recent news on that front, Rizen Creative has added two to their team. From Rizen’s recent release:

Rizen Creative recently welcomed two new members to its team.

Tara Troutman joins Rizen as an Account Executive. She brings loads of strategic insight and project management experience to our existing agency relationships.

Before joining Rizen, Tara worked at Healthwise for more than eight years as Product Marketing Manager; as Account Manager at Northwest Research Group; and as Account Manager at a Cincinnati advertising agency whose clients included Procter & Gamble.

Tara holds a bachelor’s degree in Communication Studies from James Madison University (2003). She moved to Boise in 2005. She and her husband Jeremia have a three-year-old daughter and a rescue dog. In her spare time she maintains a small garden and reads historical fiction and mysteries.

Colby Thueson comes to Rizen as an Art Director. Branding is his specialty; he sees it as an opportunity to “create something from nothing.”

Colby spent the last six years as Lead Velata Designer at Scentsy, focusing mostly on print campaigns. He has also freelanced as a graphic designer.

Colby received his BFA in graphic design from Boise State in 2009. He met his wife Sarah at Scentsy; they have a two-year-old son. He draws and sketches when he has free time, and can often be found carrying a notebook.

Congratulations to both Tara and Colby.

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Job openings at DaviesMoore

Our friends at DaviesMoore are looking to add to their staff:

Digital Marketing Manager/Director

Position Overview

The Digital Marketing Manager/Director (title dependent on experience) is responsible for the successful development and execution of digital strategies for client brands and DaviesMoore.  The role requires an innovator, a trendsetter, a progressive thinker who can connect digital to all other aspects of a client business and drive growth opportunities.

The Digital Manager/Director creates the ideas that bridge web, mobile, creative, gaming, and digital media, etc., and provides solutions to multi-service clients based on consumer insight. This person answers key questions such as how brands are communicated and experienced through digital interactions, and how digital interactions fit into broader customer experiences. This person must have a love of the new, a passion for digital trends, and an understanding of consumers and brands.

The Digital Marketing Manager/Director develops, directs and executes digital strategies for clients that form part of overall Customer Relationship Marketing (CRM) and business strategies. This person plans the approach to digital initiatives including website and content development, search, social, email and digital advertising campaigns, as well as making recommendations regarding emerging digital and new technologies.

This individual combines an in-depth knowledge of client business objectives, internal online strategies, and their competitive landscape with a rich background in the digital marketing industry to deliver effective digital marketing recommendations.

The Digital Marketing Manager/Director partners with the agency’s accounts, media, PR, creative and digital teams.

Web Developer

The successful candidate for this role will be someone who is dynamic and innovative in their approach to web development. We are looking for someone who can collaborate, conceptualize, build and maintain websites for a variety of clients.

We take pride in developing a custom web experience tailored to the brand’s objectives while integrating into the overall marketing strategy seamlessly. We seek to provide our clients with engagement websites that don’t simply provide a brochure of products and services but start and continue a dialogue with its visitors.

This approach to web design and development requires someone who doesn’t just build a site to a PSD or to meet client requirements but rather someone who thinks beyond what the client says they want and what will really move the dial for their business. Knowing when it makes sense to add interactivity or unique functionality and then having the confidence to coach the client and then build it will require someone who is a self starter and constantly stays on top of trends in web design. This person will always be educating themselves as to how to create new ways of engagement via the web regardless of the device a person chooses to access it.

The ideal candidate will also be agile yet efficient and organized, highly-skilled, confident, curious and a joy to work with.

Follow the links on the respective job titles for full details about each position and how to apply.

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New hire at SOVRN

From our friends over at SOVRN:

Chris BeckerSOVRN continues to grow and expand its capabilities with the recent addition of Chris Becker as Art Director and Designer. Chris joins the team of in-house creative and strategic brand builders with responsibilities in identity development, brand management and digital user experience design.

Chris has always felt the world could be a more beautiful place. This drew him to the graphic design field at an early age and then motivated him to earn two different arts degrees – first from North Idaho College, and later Boise State University. Now, this creative problem solver is applying his clean, modern aesthetic to diverse assignments in marketing and audience engagement for SOVRN clients.

Becker’s strong background in mass communication and passion for public art drive him to create simple yet compelling brand identity concepts and educational materials. His highly conceptual yet functional approach to digital media including website user experience, result in intuitively elegant online materials.

Learn more about Chris here.

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New hire at Oliver Russell

Oliver Russell in Boise continues to make moves. Their most recent is the addition of Tyler LaDouceur to their team as a Producer.

Before joining Oliver Russell, Tyler spent several years with DaviesMoore, most recently as Account Services Manager, where he was responsible for oversight of the account services department. While at DaviesMoore, he also held a variety of roles on both the account and media sides of their business. Prior to joining DaviesMoore, Tyler was with CLM Marketing & Advertising.

Tyler is a graduate of the University of North Dakota with a Bachelors of Business Administration in Marketing, a rabid hockey fan, and devoted husband and father. He also serves on the Board of Directors for the Boise Advertising Federation and is the incoming President for 2015-2016.

And as anyone who has ever met him will agree, he is one of the genuinely good people in this business.

Congratulations Tyler.