Street level views of marketing & advertising in Idaho
Idaho Radio News has the coverage, but in a nutshell:
Layoffs of part-timers and salary cuts at Peak Broadcasting
Tough 4th quarter for Journal Broadcast Group
Lite FM running on a very light staff
Not the most pleasant of news in the broadcast world these days.
Technorati tags: idaho radio news, peak broadcasting, journal broadcast group, lite fm
Literally.
Drake Cooper’s latest work for the United Dairymen of Idaho broke in late January, as a series of :15 spots all about cheese, along with supporting billboards. The spots, which have been running for several weeks, can be seen below, or on Drake Cooper’s YouTube channel.
Joe Quatrone and Jennie Myers of Drake Cooper developed the concept, North by Northwest in Boise handled production, with food styling from Rebecca Robison.
Snack Guilt:
String Cheese:
Snack Food:
Dessert:
Bigger Crackers:
Billboards:
Technorati tags: drake cooper, united dairymen of idaho, joe quatrone, jennie myers, north by northwest, rebecca robison
By now you’ve already saved the date, but here are a few more details about the Boise Advertising Federation’s upcoming Three Courses + Cake luncheon, featuring Alan Wolk.
Date: Thursday, February 26th
Time: 11:30 am – 1:00 pm
Location: The Linen Building, 1402 W. Grove St., Boise ID
Cost:
– Members: $18
– Non-Members: $25
RSVPs should be directed to Greg Giersch via email, or by telephone to 208-336-7511.
Technorati tags: boise advertising federation, alan wolk, the linen building, greg giersch
One final reminder that the extended deadline, with associated late fees of course, for the 2009 Rockie Awards is coming up this Wednesday, February 18th.
If you’re still on the fence as to whether or not to submit your work for this year’s awards show, you have until the 18th to make up your mind.
Technorati tags: 2009 rockie awards
It is now known as Balihoo Creative.
During a recent spin around agency websites, I noticed that all links formerly associated with Side Door Media are now directed to Balihoo Creative. No announcement from the company or official word on the change (that I’m aware of, at least), but it has happened nevertheless.
For those who may not be familiar, Side Door Media grew out of Balihoo, by offering a full set of agency services to those who needed more than just the media planning and buying capabilities that Balihoo offered. By all accounts they’ve stayed consistently busy since then, so perhaps this is an effort to more closely align their services with, and support, the Balihoo brand.
Anyone else have more information? Feel free to comment away.
UPDATE: Dave Yasuda, General Manager of Balihoo Creative, left a comment providing more context (and some good-natured sarcasm aimed my direction) about the name change.
Technorati tags: side door media, balihoo creative, balihoo