Street level views of marketing & advertising in Idaho
Seen recently on the Boise Craigslist:
Advertising agency seeks intern to support account team. Qualifications should include: Microsoft Office proficiency, highly motivated, self-starter, detail-oriented, organized, collaborative, and positive attitude.
Applicant should have, or be pursing, a degree in marketing, advertising, or a related field.
Please reply via email with resume and availability.
While the agency is not named, you can contact them via email through the original listing.
With the recent changes to the Idaho Ad Agencies site, including the new publishing platform, hosting and such, there are still a few kinks in the system to work out. One of which is comments.
For the time being, comments are being loosely moderated. How so, you ask? Well, when you leave a comment, you are required to leave a name and email address. If it’s the first time you’ve left a comment on this platform, it will be held for moderation. Once that comment has been approved, it’ll appear on the site, and any comments you leave in the future should appear on the site automatically.
As time goes on, this process may get automated a little more, but for the time being, it is the way it is. Thanks for understanding.
Or, a more polite way of saying that the staff size at Drake Cooper has decreased a bit.
A couple of weeks ago, word reached us that there had been layoffs at Drake Cooper. Of the staff listed on their website, two full-time and one part-time had been let go. A fourth, a limited-term contractor, also had their project scaled back at the same time.
I had a chance to trade messages with CEO Jamie Cooper about these changes, and he confirmed that they had made cuts, and also provided a little insight into the reasoning behind it:
Slower start to 2009 after a very strong 2008. No big changes other than the economy finally catching us a bit. The other thing I would mention is these moves are also reflective of the change to more digital work in our shop. Our client work in the digital realm (all sorts of work – not just websites) is growing quickly and our staff adjustments need to support that growth.
As has been the case with others, this is an unfortunate reality of the business environment that we’re in. To those who were affected, give us a shout and we’ll get you listed in the Available Talent section of the website.
I fully expect that Drake Cooper, and other agencies that have gone through the layoff process recently, to bounce back in the near future. As I’m sure many would agree, I look forward to once again writing about new hires and seeing a rash of job openings in the industry.