Idaho Ad Agencies

While thumbing through The Idaho Statesman this weekend, I caught a couple of jobs in the careerbuilder (formerly known as the equally descriptive, but less branded-content name of “help wanted”) section.

Associate Creative Director/Art Director at Rizen Creative. Yes, this is the same position that I made note of last week here.
Sales / Marketing with DTX Media. That particular job was horribly non-descript, but you can find what little information they did provide here.

Technorati tags: idaho statesman, careerbuilder, creative director job, art director job, rizen creative, sales / marketing job, dtx media

If you’re a student that is considering entering The Chevy Super Bowl Ad Challenge, registrations are due by tomorrow.

I ran across a few more anonymous job listings on the Boise Craigslist site:

Editing/Proofing Position at Marketing Firm – for a “progressive and rapidly growing advertising and marketing firm in downtown Boise”
Part Time Public Relations/Media Writer – Looking for a strong part time public relations writer/assistant who can create media releases, work with clients to create media opportunities, call on editors and write short articles etc.

Once again, if anyone would like to shed some light on who these openings are for, I’m sure there are readers who would like to know.

Technorati tags: craigslist, editing job, proofing job, public relations job, media writer job

In addition to the anonymous jobs mentioned a few days ago, Rizen Creative in Boise is looking for an Associate Creative Director/Art Director. The full description can be found here.
(Courtesy of CareerBuilder)

Technorati tags: rizen creative, associate creative director job, art director job, careerbuilder

While I haven’t stayed away from criticizing local radio advertising, here’s something from outside of the Idaho Ad Agencies Blog:

Dum adds: Weight Watchers, Body Wraps & Saturn — Don over at Idaho Radio has a few critiques about a few of the more recent spots that have been on the air as of late.

My two cents worth — it is this kind of continually bad advertising on the radio that has led to the fact that, on average, only 1% of the listeners are paying attention to a given commercial.

In regards to Don’s comments about the Zamzows spots — those spots work, even with Jim Zamzow doing the voice work, because they aren’t trying to explicitly use the spot to sell something. They’re offering advice on lawn care, pet care, etc. and what you may hear on the radio is the same information that Rick will tell me the next time I go into the Zamzow’s on State Street. Is it all part of some grand marketing plan? A little, perhaps. But more than that, it is Jim, and the rest of the Zamzow’s staff, offering up some good advice, telling the Zamzow’s story, and offering a subtle reminder that they’re the place that where you can get everything that you need. Call it neighborly advice that doesn’t have to try to sound like “neighborly advice.”

Technorati tags: radio advertising, idaho radio news, zamzows