Anonymous Job Openings in Boise

I came across a couple of anonymous job openings posted on the Boise Craigslist site this morning:

Marketing Concept/Copywriter – Looking for a copywriting concept pro.
Art Director/Graphic Designer – Looking for an experienced designer who can create just about anything.

Anyone care to shed some light on who might be doing the hiring?

UPDATE: I received a tip that these are positions at Rizen Creative in Boise.

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Es/drake work recognized

Es/drake’s work for the Idaho Commerce & Labor’s Division of Tourism has been recognized at the national level.

The 2006 Idaho Travel Guide was named the best travel guide in the U.S. by the Travel Industry Association of America. More information about the recognition can be found here.

Congratulations to the folks over at es/drake for the nod.

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Calling all students

Chevy announced last week that it has invited students to participate in The Chevy Super Bowl Ad Challenge, which will allow a team of 2-3 students to create a concept for a spot to be aired during the Super Bowl in February 2007.

John January wrote up a great recap on how the whole creative process might play out over at the American Copywriter blog. Coming from the creative/agency point of view, I think John is spot-on in his assessment of what will happen. That being said, however, I’d still encourage any interested student to take a look.

Registration must be completed by September 22nd, and submissions are due by October 13th. Its high pressure on a short timeline, but that’s life in the advertising business.

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Now this is the kind of attitude to have

So this story isn’t necessarily marketing or advertising related, but it does involve a local business, and its just too good not to share.

I just read on The Idaho Statesman’s website that the women’s fashion boutique store Ishi is going to be closing. Business concerns were a factor in the decision, of course, but the very last line in the article sums up a fantastic attitude to have:

“Every year I would say, next year I’ll have more time to garden and spend time with my husband Pete,” she said. Now, it’s here. “I’m creating my next year.”

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Random observation on a Friday

Why are there so many radio spots lately that include emergency service-type sirens? Every time I hear something like that in the background while driving, my first reaction is to look around to see where the sirens are coming from, and if I need to get out of the way. Then, once I realize that its actually part of a radio spot, I’m immediately irritated.

I’d be willing to bet that I’m not the only one. So just why would you want to purposely create that kind of negative association with your product/service/message by doing something like that?

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