Curb Cup

If you’ve been around downtown Boise, you’ve likely seen the posters.  If you’re active in the Twitterverse, you’ve probably heard the chatter.  But what exactly is Curb Cup you ask?  Well, from the source:

On Sunday, August 30, much of Downtown Boise will be a stage – where entertainment and performance all come to life on our streets and sidewalks.

Destined to be a must-attend, gotta-participate annual signature event for our community, the inaugural Curb Cup will feature hundreds of performers and thousands of voter attendees…all in one great circus of creativity in the heart of our city. It’s all free. It’s all fun. And, it’s all to celebrate who we are, where we live, and how we express ourselves.

Curb Cup

Boise’s Inaugural Curb Cup will take place on Sunday, August 30th from 2pm – 4pm in the streets of downtown Boise.  It features over $3,000 in prizes, including $1,000 First Prize.

And, if you’d like to register to perform, you still have time.  Registration is open until August 25th.

If You’re Afraid to Lose, You’re Not Going to Win

Or, put another way, confidence is everything.

WARNING: Stream of consciousness writing to follow.  Like that’s anything new, but consider yourself warned…

How many times have you seen this happen:  Two (or more) people are competing for the same job.  On paper, both are equally qualified.  In person, however, one comes off as timid – afraid of saying or doing the wrong thing, while the other maintains a certain confidence.  Who gets the job?

Same goes for the agency environment.  An agency who is afraid to take some sort of action for fear that they might make a mistake is just as timid as the job candidate above.  And it shows.  A recent tweet from rizen creative sums it up nicely:
rizen creative - twitter

While the concept is not new, it’s worth repeating from time to time:  If you’re playing not to lose, you’ll lose more often than you win.  Letting fear stand in your way of doing something is no excuse for doing nothing.

Job Opening: PR Pro

Drake Cooper in Boise is on the hunt for a PR Pro.  Think you’ve got the chops for the job?  Here are the details:

Drake Cooper is hiring a PR Pro….
Drake Cooper has a crush on public relations. In fact, Drake Cooper loves PR in that note-writing, pull your hair on the playground, heart-doodling kind of way. If anyone out there has the same kind of feelings, let’s talk. We’re looking for someone with 2-3 years of PR loving and a degree in PR, communications or related field; someone who has experience in campaign planning, project management, and social media/digital marketing; someone who is comfortable working with clients, and can do all that with moxie. We need someone who understands that PR is exacting and continuous, who is always plugged in, and who delights in media coverage and interaction.

This job opening was originally posted via Twitter, and here’s the kicker: You may just get style points for responding via Twitter. This was a follow-up from Joanne Taylor:

Note:@DrakeCooper is hiring a PR Pro–Best creative tweet responses to this post will be weighted in your favor. https://twerbose.com/t9943

So, there you have it.  As usual, full details can be found in the original job posting.

How’s the Adventure Going?

As you may remember, earlier this year Drake Cooper and North by Northwest were casting a family from the Pacific Northwest for Adventures in Living — an online reality series to be developed for the Idaho Travel Council

As it turns out, they found their family, and are just past halfway through the vacation/filming.

Among the areas that they’ve either visited or are scheduled to visit:  Boise, Banks, the greater Island Park area, Sun Valley, Ketchum, Stanley, McCall, Hells Canyon, Lewiston, Coeur d’Alene, Wallace and Athol (Silverwood).

The full campaign is scheduled to launch in Spring 2010, complete with “Dedicated campaign website, complete with downloadable webisodes, podcasts, online maps and itineraries, e-coupons from statewide participants and communities and more.”  They’ve had some good press of the production, including coverage by the Associated Press, NPR, Idaho Mountain ExpressIdaho Business Review and more.

If you’d like to follow along with the rest of the trip, take a look at the Adventures in Living updates on Twitter

It’ll be interesting to keep an eye on the rest of this as it unfolds, and the full campaign kicks off next spring.