2009 is almost done crumbling to the ground, and that shiny new toy that is 2010 still looks good in the display case. But before you go thinking that things are going to turn on a dime, take a few minutes to read the latest piece from Bart Cleveland on the Ad Age Small Agency Diary. In it, he offers some good advice on How to Roll Strong Into 2010, such as:
Communicate. Not much good to talk about? You’re not looking hard enough. Even if it is how great everyone is being in the face of hardship, talk about it in your staff meetings, e-mails, etc.
Walk and talk. The economy can’t kill what makes your agency a great place to work; only you can. It has no effect on your imagination or your will to succeed; only you do. It can’t keep you from smiling, or patting someone on the back. Move around your office and talk to everyone at least once a day.
Take a few minutes and give it a read. You’ll be glad you did.