Excerpted from the University of Idaho’s Letter from the President, February 27, 2015.
Generous Gift Supports Award-winning JAMM Program
When Chuck Christopher ’84 graduated with a bachelor’s degree in advertising from the College of Letters, Arts and Social Sciences, he was prepared for success in his career. As a participant on the University of Idaho’s award-winning advertising team in the School of Journalism and Mass Media (JAMM), Chuck developed the skills and experience needed to become president of Advantage Advertising in Lewiston, Idaho, in 1987. “Being on the ad team gave me the precise experience to take into my career,” said Chuck. “The ad team prepares the best talent for success in the industry.” Chuck and his wife, Mindy, recently gave to the Advertising Team Endowment so that current Idaho students can prepare for their own future successes. The ad team, advised by JAMM faculty member Justin Barnes, has won the five-state regional competition for two years in a row.