Category: worth mentioning

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Watersports? This time of year?

Well, yes. Actually, in order to be ready for the 2008 season, the work has been going on for some time now.

More specifically, Imagination Graphics in Coeur d’Alene has been working on several wakboarding-related projects, including all of the design work for Helium, which offers an array of wakeboarding vests, handles, ropes and such.

Their latest designs have been featured on The Wakeboarding Report, and I’m sure they’ll be popping up elsewhere soon.

While the 2008 website isn’t active yet (gotta get on that one folks, its show season), they have made the entire catalog available online. Overall, a very good job with the design.

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That time of year once again

The college football season is officially over.

The snow keeps falling, causing headaches for commuters (if they’d just leave slow down and leave a little more room…)

And the Boise Advertising Federation (well, the Idaho Advertising Federation, officially) is once again calling for entries for the annual Rockie Awards.

Yes, that’s right, the IAF is actually getting the word out ahead of time that the entry window for the Rockies is open. Entries are being accepted now through February 15th, with a late fee assessed to those entries submitted after February 1st.

The Rockies Award Show is scheduled for April 12th at The Big Easy (or whatever the name happens to be by then) and will feature a Creative Invasion 80’s theme to the entire affair.

For questions about the Rockies Award Show, submissions, or anything else related to the event, contact Carolyn Weske.

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A Christmas card recap

As has become a holiday staple, agencies around the state send out holiday cards and gifts. Call them Christmas cards, call them Holiday cards, everyone gets the point…

This year, however, I came across a few examples of shops that have taken a different approach.

Starting last year, and continuing once again this year, Rizen Creative went to a local school and held an art contest. The winners received samples of their cards which they could send to their friends and family. The school got a donation to its general fund, and Rizen got a holiday card. I good idea, no doubt, and a nice gesture to boot. More details about this one can be found on The Underdog Effect.

Another notable gesture, and one that many will compare future efforts against in years to come, came from Carew Co. For those that may have missed it, Carew Co. was founded earlier this year by Paul Carew, formerly of Oliver Russell. From all accounts, its been busy around there since day one, and one of the results was this card that was sent out to clients:

Along with this card was a message that let the recipient know that rather than sending gifts, snacks or other holiday treats, Carew Co. made a cash donation to the Idaho Foodbank for $1,000. As mentioned on the Carew Co. blog, that donation will provide 5,000 meals that can be served.

Now as always, I’m sure there are others that I’ve missed, or should mention along with these. And as always, you’re welcome to send an email or leave a comment to share your latest and greatest news.

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Pro Bono work – the update

As I expected it would, an earlier post highlighting some local pro bono work generated some response. Here’s a quick update on what a few other shops are working on:

DNA Advertising:
DNA Advertising teamed with Dutch Bros. Coffee and Peak Broadcasting to collect books for Mercy Housing, which is building a library for different communities. Mercy Housing helps people find affordable housing and offers after school programs for children.

DNA, along with Blackfin Technology, is also working on a re-branding campaign for The Arc.

Es/drake:
Es/drake redesigned Zoo Boise’s website.

Es/drake also donated quite a bit of time and effort to the Extreme Makeover: Home Edition Live Large Give Large activities earlier this year.

Others? Just let me know.

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Doing more than just trying to make a buck

I have to give credit to shops that go out of their way to help their community. Oliver Russell’s o-pen purse program has been a long-standing example of such.

Today I happened upon another example.

Rizen Creative recently completed and launched a new website for the Boise Area Crime Stoppers. The site was done on a pro bono basis, led by Rizen’s Javier Barrera.

Now before everyone jumps down my throat, I’m sure that for every example such as this that I mention, there are a hundred that go unnoticed. I won’t dispute that fact. The only way I way I know to change it — send me any tips or news that you’d like to share.

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