Gold Link Media in the news

Our friends over at Gold Link Media got some nice coverage on the front page of the Business section in The Idaho Statesman last Friday. If you haven’t yet seen the article, take a few minutes and give it a read.

For those who may not be familiar with them, Gold Link Media was founded by David Fish and Josh Mercaldo, who have known each other since the pre-Wirestone days of Mediaphex.

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Bob Hofmann Retires

As much as you might expect me to come up with some sort of snappy headline for this news, there’s really no need.

On February 29th, Bob Hofmann retired from Davies Rourke.

Here’s the announcement from the Davies Rourke website:

On February 29, after 32 years in the saddle and a good part of that at the helm, Bob Hofmann officially retired from Davies Rourke. Though we’re sorry to see him go, we’re also pleased to be able to watch him ride off into the sunset feeling hale and hearty and looking forward to his new adventures. All of us owe Bob a debt of gratitude for shouldering a ton of responsibilities and setting the course for many positive agency changes over the years.

Bob’s retirement heralds a few other changes: Jeff Nielsen, who has been with the agency for 27 years as an account supervisor and Vice President, assumes the position of President and CEO; Ernie Monroe, creative director, replaces Jeff as agency Vice President. And the rest of the crew is still here and in the trenches. We’re taking care of existing business and looking for new challenges in 2008.

Over the past 32 years, Bob influenced colleagues and clients alike, and served as a teacher, mentor and friend to a number of talented people.

I’m sure Bob is going to enjoy every minute of his retirement. While I never had the opportunity to work with him personally, I know those who have. So, on behalf of them, I’d like to say “thank you” to Bob for everything that he has done for this industry over the years.

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Call for Nominations – Silver Medal Award

The Idaho Advertising Federation is accepting nominations for the AAF Silver Medal Award. From a recent email notice:

The AAF Silver Medal Award is presented annually by the Idaho Advertising Federation to an individual who has made outstanding contributions to advertising by furthering the industry’s standards, creative excellence, and responsibilities in areas of social concern.

Who is eligible?

  • The Nominee must have achieved success in an advertising agency, for an advertiser or in broadcasting or publishing.
  • He or she shall have shown consistent creativity and have worked to raise the standards of the advertising profession.
  • He or she shall have been active in civic, religious or other groups dedicated to some phase of human or social welfare and must be currently active in advertising.
  • The Nominee need not be a current member of the Idaho Advertising Federation.

How to submit a Nominee:

  • Please submit nominations on 8 1/2″ x 11″ pages outlining in detail the extent to which the Nominee has met or exceeded the Silver Medal Award Criteria. You are encouraged to expand on the Nominee’s experience and contributions to such degree that judges will be fully informed. Please be advised that abbreviated nominations may be dismissed as insufficient to demonstrate the Nominee’s true qualifications.
  • Provide the Nominee’s name and company affiliation on a cover page with the contact information on the nominator, followed by all pertinent qualifications of the Nominee for consideration on subsequent pages.

Nominations can be submitted by email to Bob Rosenthal, Vice President and General Manager of Journal Broadcast Group, or mailed to:

Idaho Advertising Federation
Silver Medal Award Program
P.O. Box 2691
Boise, ID 83701

Nominations are due no later than Friday, March 14th. For any questions or more information, contact Bob Rosenthal at 208-381-8601.

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Watersports? This time of year?

Well, yes. Actually, in order to be ready for the 2008 season, the work has been going on for some time now.

More specifically, Imagination Graphics in Coeur d’Alene has been working on several wakboarding-related projects, including all of the design work for Helium, which offers an array of wakeboarding vests, handles, ropes and such.

Their latest designs have been featured on The Wakeboarding Report, and I’m sure they’ll be popping up elsewhere soon.

While the 2008 website isn’t active yet (gotta get on that one folks, its show season), they have made the entire catalog available online. Overall, a very good job with the design.

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That time of year once again

The college football season is officially over.

The snow keeps falling, causing headaches for commuters (if they’d just leave slow down and leave a little more room…)

And the Boise Advertising Federation (well, the Idaho Advertising Federation, officially) is once again calling for entries for the annual Rockie Awards.

Yes, that’s right, the IAF is actually getting the word out ahead of time that the entry window for the Rockies is open. Entries are being accepted now through February 15th, with a late fee assessed to those entries submitted after February 1st.

The Rockies Award Show is scheduled for April 12th at The Big Easy (or whatever the name happens to be by then) and will feature a Creative Invasion 80’s theme to the entire affair.

For questions about the Rockies Award Show, submissions, or anything else related to the event, contact Carolyn Weske.

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